Growth and Conversion Manager

Wow Recruitment; Sydney; Hybrid; AUD 110,000 - 120,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Wow Recruitment in Sydney is hiring a Conversion Rate Optimization lead to own end-to-end CRO, landing pages, forms, and booking flow.

You will run a continuous A/B testing program across funnels, leverage HubSpot, and use AI tools to speed up testing and reporting.

Hybrid role based in Sydney CBD, 2 days remote per week, with base salary AUD 110,000–120,000 plus super.

Qualifications

• Must have strong CRO background with hands-on A/B testing experience.
• Experience using HubSpot for marketing and sales workflows.
• Comfortable using AI tools daily to improve pages and reporting.
• Claude Code experience is a bonus for AI dashboards.

Responsibilities

• Own landing pages, forms, booking flow and email reminders.
• Run a disciplined on-going A/B testing program across funnels.
• Track conversions from page view to meeting attended using heatmaps.
• Optimise email nurture and campaign sequences to drive bookings.
• Use AI tools daily to build pages, iterate copy and speed up reporting.

Skills

CRO background

A/B testing

AI tools

Claude Code

Tools

HubSpot

Claude Code

Job description

This is a well-known, fast-growing coaching and business growth company based in Sydney. They help ambitious founders scale, and their client base generated over $1 billion in revenue last year, so this is a business operating at genuine scale, not a small operation working with tiny sample sizes. They've built a strong reputation as a great place to work and continue to grow across multiple markets.

Why This Job

This is a rare chance to own conversion for a business where lead volume is genuinely not the constraint. The team already generates strong lead flow. Your job is to make sure more of those leads turn into booked, attended sales conversations. Every improvement you make unlocks bigger ad budgets and faster growth, and the role is built to grow with the business as it scales.

What You'll Be Doing

• Own everything after the click: landing pages, forms, booking flow, and email reminders
• Run a disciplined, always-on A/B testing program across live funnels, testing headlines, layouts, copy, offers and CTAs
• Track conversion at every stage from page view through to meeting attended, using heatmaps and session data to find and fix the weakest points
• Optimise existing email nurture and campaign sequences to drive more booked sales conversations
• Use AI tools daily to build pages, iterate copy, and speed up reporting

About the Company

This is a well-known, fast-growing coaching and business growth company based in Sydney. They help ambitious founders scale, and their client base generated over $1 billion in revenue last year, so this is a business operating at genuine scale, not a small operation working with tiny sample sizes. They've built a strong reputation as a great place to work and continue to grow across multiple markets.

What They’re Looking For

• Strong CRO background with hands-on experience running A/B tests end to end
• HubSpot experience
• Comfortable using AI tools as part of your daily workflow
• Claude Code experience is a bonus, as the team is building AI dashboards to support testing

Salary and Package

• $110,000 to $120,000 base salary plus superannuation

Working Arrangement

• Sydney CBD, hybrid with 2 days remote per week