Global Head of Growth

SHK Asia Pacific; Melbourne; In loco; AUD 180.000 - 260.000; Tempo pieno

Descrizione del lavoro

SHK Asia Pacific is seeking a Global Head of Growth to own the end-to-end marketing growth strategy for a new software platform and the existing business. You will lead acquisition, activation, engagement and retention, shaping brand positioning and category creation across paid, organic, social and video channels.

You will build a scalable growth engine, manage a multidisciplinary team, drive data-led decision making and ensure marketing investment translates into measurable commercial outcomes

Competenze

• Needs a track record in B2C growth and marketing leadership across high-growth tech or consumer brands.
• Experience owning end-to-end growth engines, including lifecycle marketing and segmentation.

Mansioni

• Own end-to-end marketing growth strategy for the new platform and existing business.
• Design and build the growth engine across paid, organic, social and video channels.
• Lead multidisciplinary teams, drive data-led decision making and attribution.

Conoscenze

Growth strategy

Performance marketing

CRM

Brand building

Team leadership

Descrizione del lavoro

• Leading regulatory growth consultancy and B2C technology start up
• Own the entire marketing growth engine of an existing powerhouse and new tech platform.
• C-suite scale up opportunity, backed by a reputable brand

About the organisation

This well-established, leading Australian-backed company is launching a new software platform that helps entrepreneurs start, run and grow businesses in regulated industries. By bringing business setup, licensing, compliance and growth tools into one place, the platform makes business ownership more accessible in markets traditionally difficult to enter, creating a significant opportunity for global expansion. With ambitious plans to establish a differentiated market position, build a recognised brand and expand globally, the organisation is entering an exciting phase of growth. This is an opportunity to join at a pivotal stage, shape the future direction of a new platform (and the existing company) and play a defining role in building a high-growth global technology platform.

About the role

Reporting to the Chief Operating Officer and indirectly to the Founder & CEO, the Global Head of Growth will own the end-to-end marketing growth strategy, with primary accountability for launching and scaling the new platform, as well as leading the company's existing marketing function. This is a strategic, commercially accountable leadership role spanning the entire customer journey, from market awareness and acquisition through to conversion, activation, engagement and retention. You will design and build the growth engine, encompassing paid and organic acquisition, funnel optimisation, lifecycle marketing, CRM, automation and customer experience. You will also shape brand positioning, messaging and category creation, establishing a compelling market narrative and creative direction across paid, organic, social and video channels. Leading a multidisciplinary team across campaigns, lifecycle, performance, social, video and PR, you will establish a high-performance growth culture, drive data-led decision-making and ensure marketing investment translates into measurable commercial outcomes. You will own analytics, attribution and performance reporting, bringing together strategic leadership with a hands-on approach to execution. This is fundamentally a builder role. The opportunity is to establish a scalable, commercially accountable growth engine, create repeatable acquisition and retention models, and develop the platform's presence in Australia and international markets.

About you

You are an accomplished B2C growth and marketing leader with a track record of building and scaling businesses in high-growth, performance-driven technology and/or large consumer branded product environments. You have been instrumental in taking a product, platform or brand from early-stage through to meaningful commercial scale, ideally within a technology, SaaS, digital platform or high-profile consumer business. Your experience combines strong B2C acquisition and brand-building capabilities with an understanding of B2B customer acquisition and commercial models. You have owned end-to-end growth strategies, including acquisition funnels, performance marketing, lifecycle, CRM, retention and brand positioning. You are equally comfortable developing a growth strategy, managing significant advertising budgets, analysing conversion data and rolling up your sleeves to execute. An experienced leader of multidisciplinary teams, you know how to build capability, establish accountability and create a culture of high performance and continuous improvement. You bring strong commercial acumen, analytical capability and a deep understanding of digital customer behaviour. Fluent in performance marketing, CRM, automation and emerging AI-enabled marketing tools, you have a strong appreciation for brand, creative and compelling storytelling. Above all, you are entrepreneurial, commercially driven and comfortable operating in an evolving environment. You thrive on building something from the ground up, move quickly from strategy to execution and have the ambition to take a new technology platform into new markets.