General Sales Manager

Autosports Group; City of Melbourne; On-site; AUD 180,000 - 240,000; Full time

Job summary

Autosports Group, Doncaster Land Rover in Melbourne’s eastern suburbs, seeks a General Sales Manager to lead the dealership’s luxury vehicle sales, including new and pre-owned Land Rover stock and after-market products. You’ll drive profitability, customer satisfaction, and mentor a high-performing sales team.

Reporting to the Dealer Principal, you will set strategy, oversee revenue growth, and ensure exceptional customer experiences consistent with Land Rover branding and Autosports Group

Qualifications

• Extensive experience as a General Sales Manager or senior sales leader at a luxury automotive dealership.
• Proven track record in driving sales growth and achieving gross profit targets.
• Strong knowledge of CRM, customer relationship management, and pipeline management.
• Commercial acumen and experience working within structured reporting environments.
• Outstanding leadership skills and the ability to coach and develop sales teams.

Responsibilities

• Oversee all new and used Land Rover sales operations, including after-market products and services
• Drive revenue growth, gross profit, and market share performance
• Lead, develop, and motivate the Sales Team
• Build and maintain strong relationships with Land Rover Australia
• Deliver an exceptional customer experience aligned with the Land Rover brand
• Manage inventory, order banks, and vehicle allocation
• Utilise data, CRM systems, and pipeline management to drive results
• Contribute to dealership budgeting, forecasting, and overall financial performance
• Represent the Land Rover brand at customer, community, and brand events

Skills

Leadership

CRM knowledge

Sales strategy

Luxury automotive sales

Tools

CRM systems

Job description

• Location573 Doncaster Rd,Doncaster, VIC, 3108,Australia
• Employee TypeFull-time Permanent - 76

Contact information

• Contact NameDavid
• Contact Phone[phone]
• Contact ************@autosportsgroup.com.au

Description

About Autosports Group

Autosports Group is Australia’s premier listed retailer of prestige and luxury vehicles, proudly representing some of the world’s most renowned automotive marques. Since launching our first dealership in 2006, we have expanded to over 100 dealerships and nearly 3,000 employees across NSW, ACT, QLD, VIC, and New Zealand.

Our portfolio includes prestigious brands such as BMW, MINI, Audi, Volvo, Jaguar, Land Rover, Porsche, Aston Martin, Bentley, Lamborghini, McLaren, Maserati, and Rolls-Royce. We are united by our core values: Strive for Excellence, Care, The Village, and Leading Change.

The Opportunity

A rare leadership opportunity is now available at Doncaster Land Rover in Melbourne’s eastern suburbs, representing one of the most iconic and sophisticated automotive brands in the world.

We are seeking an accomplished and commercially focused General Sales Manager to drive the next phase of growth for Doncaster Land Rover. This position is ideal for an experienced automotive leader with a proven track record in General Sales Management within a prestige or luxury automotive brand. Reporting directly to the Dealer Principal, you will have end-to-end responsibility for new and pre-owned vehicle sales - driving volume, profitability, and customer satisfaction while inspiring, mentoring, and developing a high-performing sales team in a dynamic, luxury environment.

This is an excellent opportunity to join a dealership with an established market presence, strong brand recognition, and the support of Autosports Group and Land Rover Australia.

Key Responsibilities

• Oversee all new and used Land Rover sales operations, including after-market products and services


• Drive revenue growth, gross profit, and market share performance


• Lead, develop, and motivate the Sales Team


• Build and maintain strong relationships with Land Rover Australia


• Deliver an exceptional customer experience aligned with the Land Rover brand


• Manage inventory, order banks, and vehicle allocation


• Utilise data, CRM systems, and pipeline management to drive results


• Contribute to dealership budgeting, forecasting, and overall financial performance


• Represent the Land Rover brand at customer, community, and brand events

You will bring:

• Extensive experience as a General Sales Manager or senior sales leader at a luxury automotive dealership


• A proven track record in driving sales growth and achieving gross profit targets


• Strong knowledge of CRM, customer relationship management, and pipeline management


• Commercial acumen and experience working within structured reporting environments


• Outstanding leadership skills and the ability to coach and develop sales teams


• The professionalism and credibility required to represent a globally recognised premium brand


• A results-driven approach and high level of accountability


• Previous experience with Land Rover, Jaguar, or other luxury automotive brands is highly regarded

Why Join Us?

• Lead the sales team at one of Melbourne’s established Land Rover dealerships with modern, purpose-built facilities


• Work within Australia’s largest prestige automotive retail group, with significant support and resources


• Access national leadership pathways and development opportunities


• Enjoy a competitive remuneration package aligned to performance

This is a fantastic opportunity for a passionate sales leader ready to take the next step in the prestige automotive sector.