Future Student Communications Coordinator

Torrens University Australia; Sydney; Hybrid; AUD 70,000 - 100,000; Full time

Job summary

Torrens University Australia is seeking a Future Student Communications Coordinator in Sydney to manage and deliver targeted communications across the prospective student journey. You will code emails, configure Salesforce Marketing Cloud, and build automated journeys to drive application and enrolment.

You’ll work with Future Students, Marketing and Technology teams to translate briefs into reliable campaigns, optimize performance, and provide strategic marketing automation guidance in a

Qualifications

• Hands-on email coding skills with responsive templates.
• Strong knowledge of Salesforce Marketing Cloud administration.
• Experience building customer journeys, triggered communications and automations.

Responsibilities

• Build & deliver email campaigns across future student journeys.
• Manage Journey Builder, Email Studio, Mobile Studio and Automation Studio.
• Segment audiences using SQL and data extensions to reach the right people.
• Troubleshoot rendering and automation issues and optimise campaigns.

Skills

Email coding

HTML

Salesforce Marketing Cloud

SQL

AMPscript

CSS

Marketing automation

Communication

Tools

Salesforce Marketing Cloud

Journey Builder

Email Studio

Automation Studio

Mobile Studio

Data Extensions

AMPscript

Job description

Future Student Communications CoordinatorPermanent Full-Time | Sydney – Surry Hills | Face-to-Face / HybridWho We AreAt Torrens University Australia, we believe education should connect people with opportunity and prepare them for real life.Our Future Students team plays an important role in helping prospective students move from initial enquiry through to application and enrolment. Behind that journey sits a sophisticated communications and marketing automation environment that ensures students receive the right information at the right time.We’re looking for a Future Student Communications Coordinator to join the team and help manage the operational and technical side of those communications.What’s the Job?This is a hands-on role sitting at the intersection of marketing automation, communications and technology.You’ll work within Salesforce Marketing Cloud to build, code, test and deliver communications across the future student journey — from first enquiry and event registration through to application and enrolment.You’ll work closely with Future Students, Marketing and Technology teams to transform campaign briefs into reliable, targeted and engaging communications.This role is particularly suited to someone who enjoys the technical side of marketing: building HTML emails, working with audience data, troubleshooting rendering issues, creating automation and using Salesforce Marketing Cloud to deliver personalised journeys at scale.Key Points About This RoleBuild & Deliver Email CampaignsCreate, code, test and deploy responsive EDMs and automated communications across multiple brands and future student journeys.Salesforce Marketing Cloud OperationsWork hands-on across Journey Builder, Email Studio, Mobile Studio and Automation Studio to manage campaigns, journeys and automation.Audience Data & SegmentationUse SQL, data extensions and segmentation logic to identify the right audiences and ensure communications reach the right people.Customer Journey AutomationBuild and maintain automated communications from enquiry through application, events and enrolment, supporting conversion across the student journey.Troubleshooting & Continuous ImprovementIdentify rendering, coding or automation issues, solve problems quickly and continuously improve campaign performance and processes.Strategic Campaign InsightActively use reporting, analysis and insight to develop and optimise campaigns.Content & Design OptimisationRecommend content and design improvements, grounded in email marketing best practice, to optimise campaign performance.Marketing Automation AdviceProvide strategic and tactical advice related to marketing automation technology and best practice.Who You AreYou’re comfortable combining technical skills with marketing communications and enjoy turning briefs into working campaigns.You don’t need to know every answer immediately, but you’re resourceful, curious and confident researching solutions when something unfamiliar comes up.You’ll bring:Hands-On Email Coding SkillsStrong HTML experience for responsive email templates, including the ability to diagnose and resolve rendering issues across different email clients and devices.Salesforce Marketing Cloud ExperiencePractical experience administering and configuring Salesforce Marketing Cloud and building communications within the platform.SQL & AMPscript CapabilityStrong SQL skills for segmentation, data extensions and audience queries, plus AMPscript capability for dynamic content and personalisation.Marketing Automation UnderstandingExperience creating customer journeys, triggered communications, nurturing programs and campaign automation.Strong Organisation & CommunicationYou can manage competing priorities, work to deadlines and communicate confidently with Marketing, Future Students, Technology and other stakeholders.Experience with CSS, front-end development, media queries, dark-mode coding or email-client-specific coding techniques will be highly regarded.Salesforce Marketing Cloud Email Specialist certification and Salesforce Lightning experience are also advantageous.Why Join Us?This is an opportunity to work in a role where technology and communication directly influence the future student experience.You’ll help manage communications across multiple brands and audiences, supporting prospective students from their first interaction with us through to enrolment.You’ll also work in a collaborative and multicultural team where people share ideas, solve problems together and are encouraged to keep learning.The environment is fast-moving, and priorities can sometimes change quickly. We’re looking for someone who enjoys that pace, can respond calmly when urgent communications arise and is comfortable finding solutions rather than waiting for them.What We OfferPermanent, full-time opportunitySydney-based role in Surry HillsFace-to-face and hybrid ways of workingHands-on exposure to Salesforce Marketing Cloud and marketing automationOpportunity to work across multiple brands, audiences and customer journeysCollaborative work across Future Students, Marketing and TechnologyProfessional development and opportunities to build your technical marketing capabilityExposure to events, campaigns and broader student recruitment activityFrom time to time, you may be required to support university events such as Open Days, including occasional weekend or after-hours activity.Hiring ProcessWe aim to provide you with the information you need at each stage of this process to help you present your best self.If you have any accessibility requirements, please contact your recruiter at [e-mail] for confidential support.We are committed to ensuring an equitable, barrier-free application process and have a Reasonable Adjustment Procedure in place to support you throughout the recruitment process.To learn more about what makes Torrens University Australia a great place to work, visit https://www.torrens.edu.au/blog.We’d love to hear from you.If you require a reasonable accommodation to complete our application process, please contact our Human Resources Department at [e-mail] UsAs the country’s newest and fastest-growing university, TorrensUniversity Australia brings a freshapproach to higher education.Working with us is all about working alongside over 2000 professionals passionate about career and purpose. Our staff across our campuses and head office are united by our central ethos to Be Good – by committing to a better way of doing business.We embrace diversity and inclusion of our staff and are committed to the attraction, retention and development of all people and support and encourage applications from Aboriginal and Torres Strait Islander people, and people of all abilities, cultures, sexual orientation and gender identification.https://www.torrens.edu.au/about/careers-with-us