Fundraising Campaigns Specialist

Ronald McDonald House Sydney; Sydney; Hybrid; AUD 90,000 - 120,000; Full time

Benefits offered by this job

Salary packaging benefits

Birthday leave

Hybrid/WFH option

Fitness Passport

Employee discounts

Wellbeing initiatives

Training & development

Friendly, collaborative team

Job summary

Ronald McDonald House Sydney is seeking a creative, organised and passionate Fundraising Campaigns Specialist to join our Fundraising & Marketing team. This is an exciting opportunity to help deliver some of our biggest campaigns and launch new initiatives, across Walk Me Home, SWIM for Sick Kids, and Regular Giving.

If you love turning ideas into plans, coordinating agencies and deadlines, and creating engaging supporter journeys, we'd love to hear from you.

Qualifications

• Experience in fundraising, campaign management, digital marketing or a similar role.
• Strong project management skills and the ability to juggle multiple campaigns and deadlines.
• Experience developing campaign briefs and coordinating internal teams or external agencies.
• An understanding of supporter engagement, customer journeys or fundraising communications.
• Confidence working with data and campaign results to identify improvements.
• Excellent communication and relationship-building skills.
• A creative mindset and willingness to test new ideas.
• A positive, hands-on attitude and the ability to take ownership of projects.

Responsibilities

• Walk Me Home: Project managing the fundraising campaign behind one of Sydney's major Peer-to-Peer fundraising events, including participant recruitment, activation, engagement and fundraising growth.
• New P2P Campaign: Helping develop and launch an exciting new fundraising campaign from the ground up.
• SWIM for Sick Kids: Coordinating the fundraising campaign, participant journeys and engagement activities.
• Fundraising Appeals: Managing the delivery of key appeals, including Tax, Christmas and Gift a Night.
• Regular Giving: Developing and coordinating campaigns to recruit new monthly donors.
• Supporter Journeys: Working with the team to create engaging communications and experiences that inspire fundraisers and donors to give, stay involved and give again.
• Campaign Management: Developing briefs, timelines, budgets and campaign plans, and coordinating internal teams and external agencies.
• Fundraiser Engagement: Coordinating personalised stewardship activities, including phone calls, emails and other supporter touchpoints.
• Campaign Performance: Using data and insights to identify opportunities, improve results and help our campaigns grow.

Skills

Fundraising

Campaign management

Digital marketing

Project management

Stakeholder engagement

Data analysis

Communication skills

Creativity

Ownership mindset

Tools

Funraisin

Salesforce

Email marketing systems

Job description

We're looking for a creative, organised and passionate Fundraising Campaigns Specialist to join our Fundraising & Marketing team at Ronald McDonald House Sydney.

This is an exciting opportunity to help deliver some of our biggest fundraising campaigns, including Walk Me Home, our signature Peer-to-Peer fundraising event raising approximately $1.5 million annually, while also helping us launch an exciting new fundraising initiative.

You'll also work across SWIM for Sick Kids, our fundraising appeals, Gift a Night and Regular Giving acquisition campaigns, helping us inspire more people to support families with ill or injured children.

We're looking for someone who loves making campaigns happen - someone who can turn an idea into a plan, bring people together, manage agencies and deadlines, and find ways to make fundraising campaigns even more successful.

And the best part? You don't need to be an expert in every area of fundraising. If you've got great campaign management skills, understand what makes people engage and love working with a collaborative team, we'd love to hear from you.

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What You'll Be Doing

Reporting to our Fundraising Manager, you'll help plan, coordinate and deliver a diverse portfolio of fundraising campaigns.

Your responsibilities will include:

• Walk Me Home: Project managing the fundraising campaign behind one of Sydney's major Peer-to-Peer fundraising events, including participant recruitment, activation, engagement and fundraising growth.
• New P2P Campaign: Helping develop and launch an exciting new fundraising campaign from the ground up.
• SWIM for Sick Kids: Coordinating the fundraising campaign, participant journeys and engagement activities.
• Fundraising Appeals: Managing the delivery of key appeals, including Tax, Christmas and Gift a Night.
• Regular Giving: Developing and coordinating campaigns to recruit new monthly donors.
• Supporter Journeys: Working with the team to create engaging communications and experiences that inspire fundraisers and donors to give, stay involved and give again.
• Campaign Management: Developing briefs, timelines, budgets and campaign plans, and coordinating internal teams and external agencies.
• Fundraiser Engagement: Coordinating personalised stewardship activities, including phone calls, emails and other supporter touchpoints.
• Campaign Performance: Using data and insights to identify opportunities, improve results and help our campaigns grow.

You'll work closely with our Marketing & Communications team, fundraising colleagues, digital agencies and external event partners.

This is a fundraising campaign management role, not an event logistics role. You'll focus on growing fundraising income, engaging supporters and delivering great campaigns, while working alongside our events specialists who manage the operational side.

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About You

We're looking for someone who is proactive, organised, collaborative and genuinely enjoys bringing campaigns to life.

Ideally, you'll bring:

• Experience in fundraising, campaign management, digital marketing or a similar role.
• Strong project management skills and the ability to juggle multiple campaigns and deadlines.
• Experience developing campaign briefs and coordinating internal teams or external agencies.
• An understanding of supporter engagement, customer journeys or fundraising communications.
• Confidence working with data and campaign results to identify improvements.
• Excellent communication and relationship-building skills.
• A creative mindset and willingness to test new ideas.
• A positive, hands-on attitude and the ability to take ownership of projects.

Experience with fundraising platforms such as Funraisin, Salesforce or email marketing systems would be a bonus, but isn't essential.

Most importantly, we're looking for someone who can make things happen, enjoys working with people and wants to make a genuine difference.

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Why Join Ronald McDonald House Sydney?

At Ronald McDonald House Sydney, we help families stay together when their child is seriously ill or injured, providing accommodation, care and support when they need it most.

You'll be joining a passionate, supportive and collaborative team where your ideas are valued, you'll have the opportunity to take ownership of exciting campaigns, and the work you do will have a direct impact on families.

We also offer some great benefits:

• Not-for-profit salary packaging of up to $15,900 tax free, plus up to $2,650 in Meals & Entertainment benefits for eligible employees.
• Birthday leave - because everyone deserves their birthday off!
• Flexible working arrangements, including one work-from-home day per week.
• Fitness Passport and employee discounts.
• Employee Assistance Program and wellbeing initiatives.
• Ongoing training and professional development.
• A friendly, collaborative team that works hard, supports each other and has fun along the way.

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Ready to Make Your Mark?

We’re reviewing applications as they come in, so we encourage you to apply as soon as possible!

If you’re excited to take ownership of fundraising campaigns, grow your skills and make a real difference for families, we’d love to hear from you.