Field Sales Manager – Dealer Network

Shoof International; Albury City; On-site; AUD 120,000 - 180,000; Full time

Job summary

Shoof International is seeking a commercially minded Field Sales Manager to lead a regional team across Victoria, Tasmania and Southern NSW. You will drive dealer network growth, coach four Territory Managers and a Sales Executive, and partner with key dealers to strengthen market relationships.

You will be hands-on in the field, attend trade events, and collaborate with internal teams to deliver sales targets and initiatives that boost regional performance.

Qualifications

• Experience leading field sales teams.
• Proven ability to coach and uplift performance.
• Strong relationship management with dealer networks.
• Willingness to travel regularly across the territory.

Responsibilities

• Lead, coach and support a team of Territory Managers and Sales Exec.
• Lead Dealer channel strategy and build partnerships with major customer groups.
• Drive regional sales performance and identify opportunities to meet targets.
• Spend time in the field, attend conferences and trade events with the team.
• Collaborate with internal sales, marketing and product teams to implement initiatives.
• Monitor regional performance and focus efforts where it matters most.

Skills

Field sales leadership

Team coaching

Dealer network management

Travel willingness

Job description

Lead from the front. Build strong dealer relationships. Grow the business.

We're looking for a commercially minded Field Sales Manager who enjoys being out in the market, building relationships and getting the best from a team.

Reporting to the Country Manager, this is an opportunity to take ownership of an established regional territory covering Victoria, Tasmania and Southern NSW, leading a team of four field-based salespeople and a Sales Executive who work closely with our dealer network to drive sales growth and strengthen market relationships.

You'll be someone who understands that great sales results come from being close to customers, supporting your team and knowing what's happening on the ground – not just looking at numbers from behind a desk.

What you'll be doing

Lead, coach and support a team of 4x Territory Managers + 1x Sales Exec, building capability, accountability and a strong team culture.

Lead the Dealer channel strategy, building partnerships with major customer groups: AG Warehouse, Nutrien, Elders / AIRR, NRI, AgLink.

Drive regional sales performance, working with the team to identify opportunities and deliver agreed targets.

Spend time in the field, attend conferences and trade events with your team, providing practical support and identifying opportunities.

Work closely with internal sales, marketing and product teams to bring initiatives to life.

Keep a close eye on regional performance, using sales information and reporting to focus effort where it matters most.

What you'll bring

Experience in leading field sales team and managing sales activation campaigns.

Previous experience leading or coaching a sales team, with the ability to motivate people and lift performance.

Strong commercial acumen and a practical, results-focused approach.

Confidence building relationships and influencing customers at different levels.

The ability to balance planning and performance management with being hands‑on in the field.

A willingness to travel regularly across the territory.

We are growing strongly and with recent acquisitions we are a entering an exciting phase. You'll be joining a business with a genuine connection to its customers, products and markets. There's plenty of opportunity to make your mark across a diverse territory, develop a great team and build strong partnerships with our dealer network.

This is a role for someone who likes variety, enjoys working with people and gets satisfaction from seeing their team and region succeed.

If you're a sales leader who enjoys being close to the action and knows how to turn good relationships into great results, we'd love to hear from you.

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