Ecommerce & Digital Marketing Specialist

Nine West; Melbourne; On-site; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Get a paid day off on your birthday!

Puppy Friday’s!

Great office location & product discou

Great office location & product ​discO

Job summary

Nine West is seeking an Ecommerce & Digital Marketing Specialist to support day-to-day ecommerce and digital marketing across our footwear brands. You will manage multiple ecommerce websites and online marketplaces, ensuring content, pricing, promotions and UX support sales objectives.

You will monitor performance with analytics, optimize campaigns and content, collaborate with Marketing, Buying and Merchandising, and coordinate agency partners to drive traffic, conversions and online growth.

Qualifications

• Experience in ecommerce and digital marketing, ideally in fashion/retail.
• Strong knowledge of digital advertising, email marketing and campaign optimisation.
• Commercial mindset, with ability to translate performance data into actionable initiatives.
• Strong communication skills and ability to work with internal teams and external partners.
• Attention to detail and a proactive approach to solving issues.

Responsibilities

• Ecommerce & online trading: Support day-to-day management of ecommerce websites and online marketplaces, ensuring product, pricing, promotions and content are accurate and optimized.
• Digital marketing & campaigns: Support management of digital advertising and email campaigns across brands, collaborating with agencies to drive traffic and conversions.
• Website optimisation: Help improve website content, UX, product categorisation and visual merchandising to maximise conversion.
• Performance & insights: Monitor and report on ecommerce and marketing performance using analytics and customer insights.
• Content & creative: Oversee digital content briefs, email testing, website updates and creative delivery to a high standard.
• Stakeholder collaboration: Work with Marketing, Buying, Merchandising, Online Operations and Customer Service to align digital activity with priorities.
• Agency & project management: Coordinate with external partners to manage development and platform enhancements.
• Continuous improvement: Stay updated on trends to identify new opportunities for online growth.

Skills

Ecommerce management

Digital marketing

Analytics & data insights

Campaign optimisation

Stakeholder collaboration

Job description

Ecommerce & Digital Marketing Specialist

At Nine West, our aim is to grow our people, our stores, our brand and our image to maintain our place as a market leader in footwear and accessory retailing.

Established in 1978, the Nine West brand took its name from its founding address at 9 West, 57th Street in New York City. With over 50 stores across Australia, we have a prominent brand presence and reputation for delivering exceptional products and service.
We cultivate a work environment in which our teams are constantly challenged to deliver exceptional results. For this reason we seek out professionals who are aligned to our purpose and passionate about our products.

The Role

Nine West is looking for an Ecommerce & Digital Marketing Specialist to help with the day-to-day ecommerce and digital marketing activities across our portfolio of leading footwear brands. Managing multiple ecommerce websites and online marketplaces, you’ll play a key role in driving online sales, optimising the customer experience and delivering impactful digital campaigns.

This is an exciting opportunity for a hands-on Specialist who combines strong commercial acumen with digital expertise, creative thinking and a passion for using data to drive performance. Your responsibilities will include:

Ecommerce & online trading: Support the day-to-day management of our ecommerce websites and online marketplace channels, ensuring product, pricing, promotions and content are accurate, optimised and commercially effective.

Digital marketing & campaigns: Support the management of digital advertising and email marketing campaigns across our brands, partnering with external agencies to drive traffic, engagement and conversion.

Website optimisation: Help to continuously improve website content, user experience, product categorisation and visual merchandising to maximise conversion and support sales objectives.

Performance & insights: Monitor and report on ecommerce and digital marketing performance, using analytics and customer behaviour insights to identify opportunities and inform future strategy.

Content & creative: Oversee digital content briefs, email campaign testing, website updates and creative requirements, ensuring all activity is on-brand and delivered to a high standard.

Stakeholder collaboration: Work closely with Marketing, Buying, Merchandising, Online Operations and Customer Service teams to align digital activity with product flow, trading priorities and business objectives.

Agency & project management: Help manage relationships with website developers, digital agencies and other external partners, coordinating technical support, platform enhancements and development projects.

Continuous improvement: Stay across industry trends, competitor activity and emerging technologies to identify new opportunities to grow our online presence and improve performance.

About You

Experience in ecommerce and digital marketing, ideally within fashion, footwear or retail.

Strong knowledge of digital advertising, email marketing and campaign optimisation.

A commercial mindset, with the ability to interpret performance data and translate insights into actionable initiatives.

Strong communication skills, with the ability to build effective relationships across internal teams and external partners.

Excellent attention to detail and a proactive approach to identifying and resolving issues.

The Perks

Get a paid day off on your birthday!

Puppy Friday’s!

Great office location & product discount!