Digital Product Owner - Velocity App

Virgin Australia; Sydney; Hybrid; AUD 120,000 - 150,000; Full time

Benefits offered by this job

Heavily discounted air travel

Flexible working: 3 days in office

Travel discounts worldwide

Wellness support

Employee assistance program

Dress for Your Day

Job summary

Virgin Australia, Velocity Frequent Flyer, is seeking a commercially minded Digital Product Owner for the Velocity App to shape the app’s roadmap and deliver value for members and the business.

Reporting to the Senior Manager, Digital and Product Experience, you’ll own the Velocity App roadmap, translate business needs into clear requirements, work with designers and engineers, and make data‑driven decisions to improve the app.

Qualifications

• Three years’ experience in digital product ownership or product management.
• Experience owning a digital product roadmap and prioritising competing business, customer and technical needs.
• Experience working in agile delivery teams with designers, engineers and delivery specialists.

Responsibilities

• Own and maintain the Velocity App roadmap, balancing member experience, commercial growth and ongoing product health.
• Prioritise requests using member and business value, risk, effort and delivery capacity.
• Translate business needs into clear product requirements, acceptance criteria and success measures.
• Partner with UX/UI designers, Business Analysts, Delivery Managers and Engineering leads to keep the backlog refined and ready for delivery.
• Manage dependencies and support sequencing, release planning and timely product decisions.
• Confirm delivered features meet agreed requirements and review their performance after launch.
• Use analytics, member feedback and research to identify opportunities for improvement.
• Build strong relationships across Velocity and Virgin Australia to create connected digital experiences.

Skills

Digital product ownership

Product management

Agile delivery

Analytics and insights

Stakeholder management

Education

Business or Digital/Technology/Product Management qualification

Job description

We’re the airline that dares to be different, bold, down-to-earth and built around giving our guests real choice. Safety is our backbone, service is our heartbeat and our people are our superpower.

At Velocity Frequent Flyer, we help our members get more from their membership. Our digital experiences connect members to the breadth of the program, making it easier to discover value and reach their membership goals.

We’re looking for a commercially minded Digital Product Owner – Velocity App to shape the app’s roadmap and deliver experiences that make a measurable difference for our members and our business.

Reporting to the Senior Manager, Digital and Product Experience, you’ll own the Velocity App product roadmap and bring together member needs, commercial opportunities, business priorities and technical improvements into one clear delivery plan.

Working closely with designers, engineers and business stakeholders, you’ll turn priorities into work that’s ready to build. You’ll make informed trade-offs, guide product decisions through delivery and use insights to test, learn and improve the app.

In addition, you will:

• Own and maintain the app roadmap, balancing member experience, commercial growth and ongoing product health.
• Prioritise requests using member and business value, risk, effort and available delivery capacity.
• Translate business needs into clear product requirements, acceptance criteria and success measures.
• Partner with UX and UI designers, Business Analysts, Delivery Managers and Engineering leads to keep the backlog refined and ready for delivery.
• Manage dependencies and support sequencing, release planning and timely product decisions.
• Confirm delivered features meet agreed requirements and review their performance after launch.
• Use analytics, member feedback and research to identify opportunities for improvement.
• Build strong relationships across Velocity and Virgin Australia to create connected digital experiences.

You’ll be great in this role if you:

• At least three years’ experience in digital product ownership or product management.
• Experience owning a digital product roadmap and prioritising competing business, customer and technical needs.
• Experience working in agile delivery teams alongside designers, engineers and delivery specialists.
• The ability to turn strategy and business needs into clear, actionable product requirements.
• Confidence using analytics, customer insights and research to make decisions and measure results.
• Strong commercial judgement and the ability to balance value, effort, risk and product reliability.
• Strong stakeholder management and influencing skills.
• A qualification in business, digital, technology, product management or a related discipline, or equivalent practical experience.

What you’ll get from us:

We’re committed to looking after you, with some of the best benefits and conditions in the industry – including (but not limited to):

• Heavily discounted air travel for you and your loved ones (including $1000 worth of travel credits per year)
• Flexible working arrangements (3 days a week in office)
• Discounts on travel insurance, car hire, accommodation and experiences worldwide
• Hospitality, retail, technology, beauty services and wellness discounts
• Wellness support, including the Convergedigital wellbeing platform
• A comprehensive Employee Assistance Program, which offers confidential coaching and support from qualified professionals for all aspects of life – physical, mental, social and financial
• Dress for Your Day – enjoy the freedom to wear whatever is appropriate for the type of work you do and the day you have ahead of you

Equality rules:

We’re all individuals. We love that. That’s why we encourage applications from Indigenous Australians, people with disability, those from diverse cultural backgrounds, our friends in the LGBTQIA+ community, and anyone else who wants to join our family.

Ready to help shape the Velocity App?