Digital Performance Marketing Executive

KIA Motors; Sydney; On-site; AUD 90,000 - 120,000; Full time

Job summary

Kia Australia is seeking a Digital Performance Executive to plan, execute and optimise integrated digital campaigns across paid search, social, programmatic, display and video. You will collaborate with internal teams and agencies to drive traffic, leads and conversions while ensuring privacy, governance and brand alignment.

The role focuses on measuring performance, delivering actionable insights and continuously improving campaign effectiveness to maximise return on investment for the Kia

Qualifications

• 3+ years of experience in digital marketing or performance marketing.
• Experience managing campaigns across digital advertising platforms and analytics tools.
• Strong understanding of measurement, attribution, conversion optimization and lead generation strategies.
• Advanced analytical skills with Excel and reporting capabilities.

Responsibilities

• Plan, implement and optimise digital performance campaigns across Paid Search, Paid Social, Display, Video, Programmatic and emerging channels.
• Monitor campaign performance and identify opportunities to improve engagement, leads and conversions.
• Develop and maintain reporting dashboards with insights on performance, traffic, lead quality and cost per acquisition.
• Collaborate with agency partners to optimise targeting, creative performance, bidding and media investment.
• Conduct competitor, audience and market analysis to identify growth opportunities and trends.
• Assist in evaluating and implementing new digital marketing tools and platforms.

Skills

Data-driven

Commercial mindset

Time management

Team collaboration

Education

Bachelor's degree in Marketing/related

Tools

Excel

Analytics tools

Job description

We are looking for a Digital Performance Executive to support the planning, execution, optimisation and reporting of integrated digital marketing campaigns that deliver traffic, leads and conversions across our growing business.

This is an exciting opportunity to join one of Australia's leading automotive brands and play a key role in shaping campaign performance across paid search, social media, programmatic, display and video channels.

We are looking for a Digital Performance Executive to support the planning, execution, optimisation and reporting of integrated digital marketing campaigns that deliver traffic, leads and conversions across our growing business.

This is an exciting opportunity to join one of Australia's leading automotive brands and play a key role in shaping campaign performance across paid search, social media, programmatic, display and video channels.

About the Role

You will be responsible for managing and optimising digital performance campaigns, analysing results, and providing actionable insights that improve customer engagement and business outcomes.

Working closely with internal stakeholders and agency partners, you'll help ensure Kia's digital marketing activity is innovative, effective, and delivers strong return on investment.

Key Responsibilities

• Support the planning, implementation and optimisation of digital performance campaigns across:

  • Paid Search

  • Paid Social

  • Display

  • Video

  • Programmatic and emerging digital channels

• Monitor campaign performance and identify opportunities to improve engagement, lead generation and conversion outcomes.

• Develop and maintain reporting dashboards, providing regular insights into campaign effectiveness, channel performance, website traffic, lead quality and cost per acquisition.

• Collaborate with agency partners to optimise targeting strategies, creative performance, bidding approaches and media investment.

• Conduct competitor, audience and market analysis to identify new growth opportunities and emerging trends.

• Assist in the evaluation and implementation of new digital marketing tools, platforms and performance capabilities.

• Ensure all digital marketing activity complies with privacy, governance and brand guidelines.

About You

To be successful in this role, you will bring:

• A tertiary qualification in Marketing, Digital Marketing, Business, Communications, Media or a related discipline.

• 3+ years' experience in digital marketing, performance marketing, media or a similar role.

• Experience managing and analysing campaigns across digital advertising platforms and analytics tools.

• A strong understanding of digital measurement, attribution, conversion optimisation and lead generation strategies.

• Advanced analytical skills with strong Excel and reporting capabilities.

• Automotive industry experience will be highly regarded.

What We're Looking For

You are:

• Data-driven and commercially minded.

• Results-focused with a proactive approach.

• Highly organised with excellent time management skills.

• A collaborative team player who thrives in a fast-paced environment.

• Curious, innovative and passionate about continuous improvement.

• Enthusiastic about digital marketing, technology and customer experience.

Why Join Kia Australia?

• Be part of one of Australia's fastest-growing automotive brands.

• Work on high-profile national marketing campaigns.

• Collaborate with experienced marketing and agency partners.

• Join a dynamic, innovative and customer-focused team.

• Access opportunities for professional development and career growth.

If you're passionate about digital performance marketing and want to make a measurable impact with a leading global brand, we'd love to hear from you.