Digital Marketing Manager - Global Tech SaaS - B2B

Nearmap; Sydney; On-site; AUD 150,000 - 190,000; Full time

Benefits offered by this job

Quarterly wellbeing day off

Wellbeing and technology allowance

Hybrid flexibility

Nearmap subscription

Stocked kitchen

In-office lunch every Tuesday and Th

Showers available

Job summary

Nearmap seeks a Digital Marketing Manager to lead global digital campaigns, turning strategy into measurable pipeline across ANZ and North America. You will orchestrate LinkedIn, Google Ads, ABM programs, email, events and webinars, while partnering with Marketing Automation and Salesforce to maintain governance and accurate campaign mapping.

You’ll be analytical, collaborate with agency partners, and drive data-driven optimisations that move the needle.

Qualifications

• Experience with LinkedIn Campaign Manager, Google Ads, Marketo, Salesforce and 6Sense.
• Strong ABM program experience and data-driven optimization.
• Analytical, results-focused with stakeholder trust.

Responsibilities

• Translate global digital strategy into live pipeline across ANZ and North America.
• Orchestrate campaigns across LinkedIn, Google Ads, programmatic display, email, events and ABM.
• Ensure UTM governance and Salesforce campaign mapping accuracy with Marketing Automation.
• Report funnel performance with actionable insights to stakeholders.
• Manage day-to-day agency relationships and ensure deliverables.

Skills

LinkedIn Campaign Manager

Google Ads

Marketo

Salesforce

6Sense

ABM programmes

Education

Bachelor's degree in Marketing or Business

MiniMBA in Marketing

Job description

Digital Marketing Manager - Global Tech SaaS - B2B

• Full-time

Global strategy is easy to write. Turning it into pipeline is the job.

About Nearmap

Property intelligence is reshaping how the world understands the built environment, andNearmapis driving that. We put powerful aerial imagery, AI-driven analytics, and geospatial tools into the hands of the people who plan, build, insure, and govern the places we all live and work. Our technology turns property uncertainty into decisive action, and our culture brings out the best in the people who build it.

What you'll do

You'll lead campaign delivery across ANZ & North America, translating global digital strategy into live pipeline.

That means:

• Orchestrating campaigns across LinkedIn paid, Google Ads, programmatic display, email, events, webinars and ABM, from agency briefing through to creative trafficking and pre-launch QC
• Partnering with Marketing Automation to keep UTM governance and Salesforce campaign mapping accurate
• Interrogating funnel, conversion and attribution data to find what's working and what isn't, then acting on it
• Reporting funnel performance to the business with clear commentary on what needs to evolveManaging day-to-day agency relationships, holding partners to agreed deliverables, timelines and performance benchmarks
• Acting as the operational bridge between agency output and internal stakeholder expectations

About you

• You're technically fluent across LinkedIn Campaign Manager, Google Ads, Marketo, Salesforce and 6Sense or a comparable ABM tool
• You've got deep technical platform experience and want to build capability, not just run business as usual
• You're analytical and solutions-focused, and stakeholders trust your read on the numbers
• You work with agencies as a peer, giving clear briefs and pushing back when output doesn't meet the standard
• You understand how brand, product, growth and digital marketing connect to accelerate pipeline
• You use AI and MCP to build workflows and interrogate data as standard practice
• You're organized, deadline-driven and genuinely care about how campaigns move the needle

What you'll bring

• 7+ years leading campaign delivery and hitting pipeline targets in B2B SaaS digital roles
• Strong track record executing paid campaigns across LinkedIn, Google Ads and programmatic
• Experience building and managing ABM programmes, ideally on 6Sense, connecting account-level signals to campaign strategy
• Demonstrated ownership of analytics and performance optimisation
• Bachelor's degree in Marketing or Business; MiniMBA in Marketing a bonus
• Experience across North America and ANZ simultaneously is a plus

Ways of working

This role is based in our Headquartered Sydney office. Because you'll be orchestrating campaigns across ANZ & North America, you'll need to be available for regular collaboration with our North America based teams and agency partners.

Why you'll love working at Nearmap:

Nearmaptakesa holistic approachtoour employees' emotional, physical, and financial wellness. Some of our current benefits include:

Some of our benefits:

Nearmap takes a holistic approach to our employees' emotional, physical and financial wellness. Some of our current benefits include:

• Quarterly wellbeing day off - Four additional days off annually for your 'YOU' Days
• Wellbeing and technology allowance
• Hybrid flexibility for this role
• Nearmap subscription (of course!)
• Stocked kitchen with access to all the snacks you need
• In-office lunch every Tuesday and Thursday at our Sydney CBD office
• Showers available for anyone cycling to work or lunchtime gym-goers!

Why you'll love working at Nearmap:

We move fast and work smart; often wearing multiple hats. We're proud of our inclusive, supportive culture, and maintain a safe environment where everyone feels a sense of belonging and can be themselves.

Thanks, but we got this! Nearmap does not accept unsolicited resumes from recruitment agencies and search firms. Please do not email or send unsolicited resumes to any Nearmap employee, location or address. Nearmap is not responsible for any fees related to unsolicited resumes.

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