Digital Marketing Coordinator - Luxury Brand, Flexible Hybrid

Toyota Motor Corporation Australia Ltd.; Melbourne; Hybrid; AUD 65,000 - 95,000; Full time

Benefits offered by this job

Hybrid work arrangement

Wellness facilities

Free car parking

Private health insurance subsidy

Career development and paid membership

Job summary

Lexus Australia, part of Toyota Motor Corporation Australia Ltd, is seeking a Digital Marketing Coordinator to join its Port Melbourne team on a full-time permanent basis. You will drive digital marketing initiatives, coordinate content updates across Lexus digital platforms, and support customer engagement and brand experiences.

The role requires a degree in Marketing or related field, experience with digital campaigns and agencies, and strong analytics and stakeholder skills.

Qualifications

• Degree in Marketing, Communications, Digital Media, or related field.
• Experience supporting digital marketing, social media, or digital communications initiatives.
• Experience coordinating digital marketing campaigns, website content updates, and social media activities across multiple platforms.
• Experience working with external agencies and suppliers to deliver digital marketing campaigns, content, and customer engagement initiatives.
• Strong understanding of digital marketing principles, customer engagement strategies, and digital performance analytics.

Responsibilities

• Coordinate content updates and communications across Lexus digital platforms, ensuring a seamless customer and dealer experience.
• Monitor, analyse, and report on digital marketing performance, providing insights and recommendations to optimise campaigns.
• Support development and execution of digital marketing initiatives to drive brand awareness and customer engagement.
• Maintain accurate reporting and data management systems to support planning and budgeting.
• Collaborate with external agencies and suppliers to ensure high-quality service delivery and value.

Skills

Digital marketing

Social media

Content updates

Analytics

Stakeholder management

Project coordination

Google Analytics

CMS platforms

Education

Bachelor’s degree in Marketing/Communications/Digital Media/Business

Tools

Google Analytics

CMS platforms

Job description

Lexus Australia, part of Toyota Motor Corporation Australia Ltd, is seeking a Digital Marketing Coordinator to join its Port Melbourne team on a full-time permanent basis. You will drive digital marketing initiatives, coordinate content updates across Lexus digital platforms, and support customer engagement and brand experiences.

The role requires a degree in Marketing or related field, experience with digital campaigns and agencies, and strong analytics and stakeholder skills.