Digital Marketing Coordinator — Luxury Brand, Flexible Hybrid

Toyota; Melbourne; Hybrid; AUD 65,000 - 90,000; Full time

Benefits offered by this job

Fully maintained vehicle excludingFuel

15% superannuation

Private health insurance contribution

Vehicle lease/purchase discounts

Flexible hours and hybrid work

Job summary

Lexus Australia, based in Port Melbourne, is seeking a Digital Marketing Coordinator to support digital marketing initiatives, enhance brand awareness, and drive customer engagement across the Australian market. The role offers flexible working arrangements and occasional interstate travel.

You will coordinate website content, manage social channels, and collaborate with agencies to deliver high-quality campaigns that grow sales and loyalty.

Qualifications

• Degree qualification in Marketing, Communications, Digital Media, Business, or a related discipline.
• Experience supporting digital marketing, social media, or digital communications initiatives.
• Experience coordinating digital marketing campaigns, website content updates, and social media activities across multiple platforms.
• Experience working with external agencies and suppliers to deliver campaigns and engagement initiatives.
• Solid understanding of digital marketing principles, customer engagement strategies, and analytics.
• Strong stakeholder engagement, communication, and organisational skills.

Responsibilities

• Support the development and execution of digital marketing initiatives to drive brand awareness and loyalty.
• Coordinate content updates across Lexus digital platforms including the website and dealer extranets.
• Monitor and report on digital marketing performance with actionable insights.
• Maintain reporting and data systems for planning, budgeting, and forecasting.
• Assist in selecting and managing external agencies and partners.
• Collaborate with internal and external stakeholders to deliver campaigns.

Skills

Digital marketing strategy

Campaign coordination

Content updates

Social media management

Agency management

Analytics and metrics

Stakeholder management

Education

Marketing/ Communications/ Digital Media/ Business degree

Job description

Lexus Australia, based in Port Melbourne, is seeking a Digital Marketing Coordinator to support digital marketing initiatives, enhance brand awareness, and drive customer engagement across the Australian market. The role offers flexible working arrangements and occasional interstate travel.

You will coordinate website content, manage social channels, and collaborate with agencies to deliver high-quality campaigns that grow sales and loyalty.