Digital Lead — UX, Content & Analytics Leader

MINERAL RESOURCES LIMITED

City Of Stirling

On-site

AUD 140,000 - 200,000

Full time

7 days ago

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Benefits offered by this job

Competitive remuneration

Employee share plan

Annual bonus

Salary packaging options

Wellbeing programs

Discounts across travel, retail,health

Head office Osborne Park facilities

Job summary

MINERAL RESOURCES LIMITED is seeking a Digital Lead to join our Communications & Brand team. You will be the subject matter expert on our digital channels, responsible for platforms that connect MinRes with employees, candidates, investors and the public.

You’ll bring deep knowledge of CMS, intranet, email/CRM and analytics to keep our channels accurate, accessible and easy to use. The Digital Lead works with the Communications Manager on digital direction, investment and priorities,

Qualifications

Bachelor's degree in digital media, communications, marketing, information technology or a related field.
5+ years' experience managing digital platforms (website, intranet, email/CRM) in a corporate environment.
Experience leading or mentoring others and the ambition to develop your people leadership.
Practical experience scoping and delivering modest, defined improvement projects within an existing governance framework.
Hands-on experience with a CMS, an email marketing/CRM platform (e.g. Microsoft Dynamics 365 or comparable), and web analytics and tagging tools (e.g. GA4, Google Tag Manager).
Experience managing digital community engagement, including responding to sensitive or high-volume enquiries.
Working knowledge of UX principles and accessibility standards (e.g. WCAG).
Strong stakeholder management skills, with the ability to work across governance, technology and communications teams.

Responsibilities

Own the day-to-day administration, content quality, presentation and functionality of our website, intranet, careers portals and microsites.
Contribute platform and performance insight to the digital strategy, in close consultation with the Communications Manager on direction, investment and prioritisation.
Publish and distribute content developed by the Communications Leads and Brand team across website, intranet and email, and advise them on channel-specific best practice for format, timing and reach.
Build and run email and CRM campaigns, including templates, audience segmentation and scheduling, and manage the ASX announcement email templates and subscriber lists.
Own analytics, tagging and SEO, and provide performance reporting that informs channel planning.
Plan and deliver incremental improvements to navigation, accessibility, platform functionality and user experience.
Maintain digital publishing standards, access controls, cookie compliance and accessibility (WCAG) requirements, in partnership with Governance, Cybersecurity and Digital Technology Services.
Govern platform access, security and cross-channel standards for our social media channels.
Coordinate external web development partners and day-to-day platform vendors and licences, escalating contract and investment decisions.
Monitor digital channels and brand conversations, escalating sensitive issues and making rapid digital updates during live incidents.