Denza Regional Sales Manager

BYD Australia Pty Ltd; Melbourne; On-site; AUD 140,000 - 190,000; Full time

Job summary

Denza seeks an experienced Regional Sales Manager to lead sales across Queensland and Western Australia from its Mulgrave, Victoria office. The role requires regular interstate travel to support dealer operations and deliver DENZA’s premium brand and customer experience standards.

The successful candidate will drive regional sales performance, strengthen dealer capabilities, and translate national objectives into measurable regional outcomes, maintaining a hands-on, commercially driven approach.

Qualifications

• 5+ years in automotive industry with regional or national sales management.
• Proven ability to drive performance across multi-site dealer networks.
• Strong commercial acumen: P&L ownership, forecasting, pricing and data-led decisions.
• Experience in premium, luxury or EV brands with elevated service standards.
• Ability to build high-performance relationships with dealer principals and senior stakeholders.
• Excellent communication, negotiation and influencing skills.
• Operational discipline: CRM, reporting, governance and compliance.

Responsibilities

• Lead regional sales performance for DENZA's dealer network across QLD/WA; own regional targets.
• Develop and execute a regional sales plan with dealer targets and pipeline management.
• Conduct regular performance reviews with dealer principals and implement corrective action.
• Monitor pipeline health, inventory alignment, and forecast accuracy across regions.
• Collaborate with marketing to drive region-specific campaigns and events.

Skills

Regional/national sales management

P&L ownership

Forecasting

Pricing strategy

Data-driven decision making

CRM & reporting

Negotiation & communication

Education

Bachelor's degree in Business/Commerce/Marketing or related field

Tools

CRM systems

Sales analytics tools

Job description

About Denza
Denza is redefining premium electric mobility through cutting-edge technology, innovation, and premium design. As a forward-thinking brand, Denza is committed to creating intelligent, sustainable, and luxurious driving experiences that meet the needs of modern consumers.

With a vision to shape the future of mobility, Denza combines advanced engineering with exceptional craftsmanship to deliver vehicles that embody performance, elegance, and environmental responsibility.

As we expand into the Australian market, we are looking for passionate and driven individuals to join our team and help elevate Denza’s presence while inspiring customers to embrace a new era of electric mobility.

About the Role

We are seeking an experienced and commercially driven Regional Sales Manager to lead sales performance across DENZA's growing dealer network in Queensland and Western Australia.

Based at our Mulgrave office in Victoria, this role requires regular interstate travel to support dealer operations across Queensland and Western Australia. Reporting to the DENZA Chief Operating Officer, you will drive regional sales performance, strengthen dealer sales capabilities, and ensure the consistent delivery of DENZA’s premium brand and customer experience standards.

The successful candidate will be a commercially driven and results-oriented automotive professional who can work independently, build strong dealer relationships and translate national sales objectives into measurable regional outcomes.

As DENZA continues to establish and expand its presence in Australia, the role requires a proactive, hands‑on approach, strong commercial judgement and the ability to operate effectively in a fast‑paced, evolving business environment.

Key Responsibilities

1. Regional Sales Performance - Primary Accountability

• Own and deliver against a regional sales target derived from Denza’s national objective, with monthly and annual milestones set in alignment with the National Sales Manager.
• Develop and execute a regional sales plan with dealer-specific targets, pipeline management frameworks, and monthly correction mechanisms.
• Lead structured monthly and quarterly performance reviews with dealer principals; own corrective action plans for underperforming partners.
• Monitor pipeline health, conversion rates, inventory alignment and forecast accuracy across QLD and WA.
• Proactively identify and act on sales opportunities — maintain a start‑up mindset and a bias for commercial action.
• Provide timely sales reporting and market intelligence to the COO and Senior Management team, including competitor activity, pricing dynamics and regional demand signals.
• Partner with the marketing team to develop region-specific campaigns and local area marketing activations that drive volume.
• Represent Denza at industry events, trade shows and networking forums to grow brand presence and commercial pipeline.

2. Dealer Network Support & Standards

• Build and maintain strong relationships with dealer principals, general managers and sales teams to support regional sales performance.
• Provide coaching and guidance to dealer sales teams on sales processes, product knowledge, lead management and customer engagement.
• Conduct regular dealership visits to review sales performance, operational effectiveness and adherence to DENZA brand standards.
• Identify capability gaps and work with dealer management to develop and implement improvement plans.
• Monitor compliance with DENZA's Corporate Identity (CI) guidelines and retail standards, escalating non-compliance where required.
• Support regional market coverage initiatives, including satellite operations and Primary Market Area (PMA) opportunities, in collaboration with the relevant internal teams.

3. Vehicle Delivery & Customer Handover

• Work with dealer partners to ensure vehicle delivery and handover processes consistently meet DENZA’s premium customer experience standards.
• Monitor delivery performance and customer feedback, identifying opportunities to improve the handover experience.
• Provide guidance to dealer teams on delivery best practices to strengthen customer satisfaction and brand confidence.
• Collaborate with Logistics and Supply Chain teams to identify and resolve delivery delays and vehicle availability issues.

4. Customer Experience & NPS

• Support regional and dealer-level NPS performance as a key commercial metric.
• Identify root causes of customer dissatisfaction and lead corrective action plans with dealer leadership.
• Escalate persistent issues to the dealer with clear recommendations and timelines.
• Champion a customer-first culture across the dealer network, with NPS outcomes tied to dealer performance accountability.

5. Governance, Systems & Reporting Integrity

• Monitor dealer compliance with DENZA's sales reporting requirements, CRM processes and relevant operational standards.
• Promote accurate and timely recording of sales activities, customer information and dealer performance data.
• Support the adoption and effective use of DENZA's commercial systems and reporting tools across the regional dealer network.
• Maintain accurate records of dealer performance reviews, agreed action plans and follow-up activities.
• Identify and elevate reporting discrepancies, compliance concerns and operational risks to the appropriate stakeholders.

Key requirements

Essential:

• 5+ years of automotive industry experience, with demonstrated success in regional or national sales management roles.
• Proven track record of driving commercial performance across a multi-site dealer or retail network.
• Strong commercial acumen: P&L ownership, forecasting, pricing strategy and data-led decision-making.
• Experience in premium, luxury or EV brands with an understanding of the elevated service standards required.
• Demonstrated ability to build and sustain high-performance relationships with dealer principals and senior stakeholders.
• Excellent communication, negotiation and influencing skills across internal and external stakeholders.
• High degree of operational discipline: CRM, reporting, governance and compliance.

Desirable:

• Experience in greenfield or start‑up market entry, network development, or dealer contract negotiation in a fast‑paced environment.
• Tertiary qualification in Business, Commerce, Marketing, or a related field.