Data & AI Strategy Lead: Marketing & Customer Insights

Accenture Global

Sydney

On-site

AUD 170,000 - 260,000

Full time

2 days ago

Be an early applicant

A complete application in a minute

Tailored resume and cover letter, ready to send.

Get past ATS filters

Benefits offered by this job

WORK180 Endorsed Employer

Job summary

Accenture Song is seeking a seasoned Data & AI leader to help clients accelerate marketing performance through insights and the latest Data & AI capabilities across the marketing and service value chain.

You will drive sales growth, capability development and presence of Data & AI offerings in Song engagements, delivering advisory projects on customer insights, segmentation, personalization, and predictive modelling. The role emphasizes strategy, client engagements, and business development.

Qualifications

Proven experience shaping and delivering Data & AI solutions within Marketing or Service domains.
Expertise in managing teams and projects focused on leveraging Data & AI capabilities to progress marketing agendas.
Proven experience driving business development efforts including shaping offerings, resourcing and costing.

Responsibilities

Bring deep functional expertise in Marketing or Service domains as the Data & AI interface.
Deliver Data & AI advisory projects focused on customer insights, segmentation, personalization, and predictive modelling.
Lead programme delivery and own sales opportunities end-to-end in client engagements.
Formulate long-term Data & AI strategies with focus on business outcomes and independence.
Collaborate with cross-functional teams including marketing and sales to understand needs and drive data-driven recommendations.