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Based in Sydney, the Implementation and Activation Coordinator will support NSW clients across retail media and advertising operations, coordinating proposals, media schedules and client communications. You’ll assist in campaign delivery from proposal through to reporting, ensuring precise execution and strong client service.
You’ll work with NSW Senior Sales Managers to develop opportunities, build presentations, respond to briefs, and help manage timelines while maintaining high standards of
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
EssenceMediacom, part of WPP, is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
TheImplementation & Activation Coordinatoris a critical foundational role, establishing operational excellence and responsible for supporting day-to-day work that delivers effective campaigns, ensuring best-in-class consistent implementation, optimization, and reporting. Working very closely with your manager, you will produce best-in-class solutions, offer unparalleled service, and deliver against targets.
You will support the tactical campaign execution, developing a deep understanding of media channels while ensuring all administrative, booking, and financial compliance tasks are executed with pristine accuracy. Your success will be measured by your operational efficiency, curiosity to learn the media landscape, and your dedication to supporting the wider client leadership team.
Core Responsibilities
Skills and Experience
What Makes You Great
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in‑office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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About your team
OneReach is Wesfarmers' retail media network, bringing together the scale and strength of some of Australia’s most trusted retail brands, including Bunnings, Kmart, Target, Officeworks and Priceline, to deliver targeted and measurable advertising solutions.
As part of OneDigital, OneReach combines retail media, customer insights and data capabilities to help advertisers connect with highly engaged audiences. Unlike most retail media networks, which are built around a single retailer, OneReach connects advertisers with audiences across multiple leading retail and health brands through a single network.
About you
You're an organised and relationship‑focused professional with experience in sales support, account management or a similar client‑facing role. You enjoy solving problems and delivering an exceptional client experience.
With strong attention to detail, you thrive on coordinating multiple moving parts, whether that's developing presentations, managing timelines, responding to client requests or supporting campaign delivery. Confident working with internal and external stakeholders, you're comfortable communicating across a range of audiences and ensuring work is completed accurately, efficiently and to a consistently high standard.
Curious, proactive and eager to learn, you're excited by the opportunity to build a career in retail media. Whether your long‑term interest lies in sales, account management or campaign delivery, you're motivated by taking on increasing responsibility, developing new skills and working alongside experienced sales leaders.
What you’ll do
Based in Sydney, you'll play an important role in supporting the success of the OneReach sales team focused on our NSW clients, while developing your own capability within retail media and media sales.
Working closely with our NSW Senior Sales Managers, you'll support the sales process from proposal through to campaign delivery and reporting, while gaining exposure to business development and client engagement activities.