Creative Social Media Coordinator

Spend-Less Shoes; Gillman; On-site; AUD 60,000 - 80,000; Full time

Job summary

Spendless Shoes in Gillman is seeking a creative Social Media Coordinator to own day-to-day social channels, shape engaging content and build meaningful connections between our footwear brands and customers.

Reporting to the Marketing & Commerce team, you’ll plan content calendars, coordinate publishing, collaborate with the content creator and designer, and manage influencer partnerships to drive brand growth across Instagram, TikTok, Facebook, YouTube, Pinterest and LinkedIn.

Qualifications

• Experience in social media, digital marketing, content or a similar role.
• Strong knowledge of major social platforms and current social media trends.
• Experience coordinating social content calendars and publishing content.
• Understanding influencer and creator marketing.
• Strong written communication and copy-writing skills.
• Creative eye and understanding of engaging visual content.
• Confidence interpreting social analytics and using insights to improve performance.
• Strong organisation and ability to manage multiple campaigns and priorities.
• A collaborative approach and the confidence to work with different stakeholders.
• An interest in fashion, footwear, retail and consumer trends.
• Experience in a retail, fashion, lifestyle or consumer brand environment will be highly regarded.

Responsibilities

• Coordinate and grow social media presence across platforms.
• Develop engaging social content calendars and publish content.
• Collaborate with Content Creator and Graphic Designer for on-brand assets.
• Identify emerging social trends and opportunities for brands.
• Manage influencer and creator partnerships from outreach to campaign execution.
• Monitor comments, messages and community engagement; maintain brand reputation.
• Support social campaigns, product launches and key retail moments.
• Analyze performance and apply insights to improve content and channels.

Skills

Social media management

Content planning

Influencer marketing

Copywriting

Analytics interpretation

Organisational skills

Team collaboration

Fashion/retail awareness

Tools

Content calendars

Job description

Spendless Shoes in Gillman is seeking a creative Social Media Coordinator to own day-to-day social channels, shape engaging content and build meaningful connections between our footwear brands and customers.

Reporting to the Marketing & Commerce team, you’ll plan content calendars, coordinate publishing, collaborate with the content creator and designer, and manage influencer partnerships to drive brand growth across Instagram, TikTok, Facebook, YouTube, Pinterest and LinkedIn.