Contract GTM Campaign Lead for Fast-Growth Brand

Crop Shop Boutique Pty; Sydney; On-site; AUD 120,000 - 180,000; Full time

Job summary

Crop Shop Boutique Pty is seeking an experienced GTM Project and Campaign Manager Consultant to lead complex go-to-market initiatives. This 3-6 month engagement focuses on translating briefs into clear plans, aligning cross-functional teams, and driving campaigns from concept to launch with pace and accountability.

Reporting to the CEO, you will coordinate Brand, Marketing, Product, Planning and external partners, manage budgets, timelines and risks, and deliver practical tools and templates to

Qualifications

• 4-6+ years' experience in project management, campaign management or similar roles.
• Proven experience leading end-to-end digital, brand and marketing campaigns.
• Strong ability to coordinate multiple teams, workstreams, agencies and external partners.
• Confident in managing senior stakeholders and timelines, budgets and scope.

Responsibilities

• Translate briefs and priorities into integrated go-to-market plans with milestones, owners, dependencies and budgets.
• Lead end-to-end campaign workflow across briefing, creative, channel production, approvals and post-launch review.
• Manage multiple campaigns and ensure a single master timeline and truth source.
• Keep teams accountable to deadlines and address blockers before launch blockers.
• Act as central project lead across multiple functions and partners.
• Facilitate kick-offs, status updates and launch readiness checkpoints.
• Track budgets, commitments and actual spend with forecasts and variance explanations.
• Provide clear reporting to senior stakeholders and maintain risks and actions.

Skills

Project management

Campaign management

Stakeholder management

Budget management

Job description

Crop Shop Boutique Pty is seeking an experienced GTM Project and Campaign Manager Consultant to lead complex go-to-market initiatives. This 3-6 month engagement focuses on translating briefs into clear plans, aligning cross-functional teams, and driving campaigns from concept to launch with pace and accountability.

Reporting to the CEO, you will coordinate Brand, Marketing, Product, Planning and external partners, manage budgets, timelines and risks, and deliver practical tools and templates to