Content Producer

DuluxGroup (Australia) Pty Ltd; City of Melbourne; On-site; AUD 110,000 - 140,000; Full time

Benefits offered by this job

Private health extras coverage

Product discounts

Fitness Passport

Parental leave (20 weeks)

Learning & career pathways

Wellbeing hub & EAP

Recognition programs

Job summary

DuluxGroup is seeking a Trade Content Producer to bring the Dulux Trade brand to life with engaging, customer-focused content across email, CRM, web, app, social and in-store channels, ensuring every interaction adds value for trade customers.

You'll partner with internal teams and agencies to turn audience insights and business priorities into compelling content that supports campaigns and customer journeys, shaping how professional painters connect with us at every stage of their relationship.

Qualifications

• Experience creating content across digital channels.
• Strong copywriting and storytelling skills with ability to adapt content for different audiences and platforms.
• Customer-first mindset with ability to translate briefs/insights into impactful content.
• Strong organisational skills with ability to manage multiple projects and deadlines.

Responsibilities

• Create and deliver content across email, CRM, web, app, social and in-store channels, ensuring value for trade customers.
• Turn audience insights and business priorities into compelling content that supports campaigns and journeys.
• Shape how Dulux Trade connects with professional painters at every stage of their relationship.

Skills

Engaging content creation

Copywriting & storytelling

Customer-first mindset

Project management

Understanding customer journeys

CMS & email marketing tools

Collaborative across teams

SEO/content optimization basics

Tools

CMS

Email marketing

Social publishing tools

Content management systems

Job description

For over a century, our Paints & Coatings brands have helped shape the homes, buildings, and infrastructure that define Australia and New Zealand. From protecting iconic landmarks to adding colour to everyday spaces, our work makes a lasting impact.

Proudly part of the DuluxGroup and home to some of the region's most trusted and beloved brands including Dulux, Berger, Acratex, British Paints, and Porter's Paints, you'll be joining a team of passionate people globally who are proud to create, innovate, and lead.

We're consistently recognised as one of ANZ's most trusted brands, and we're committed to building better futures for our customers, our communities, and our people.

What You'll Be Doing

Help bring the Dulux Trade brand to life through engaging, customer-focused content that drives loyalty, participation and growth. As Trade Content Producer, you'll create and deliver content across email, CRM, web, app, social and in-store channels, ensuring every interaction adds value for our trade customers.

Working closely with internal stakeholders and agency partners, you'll turn audience insights and business priorities into compelling content that supports campaigns, customer journeys and brand objectives. You'll play a key role in shaping how Dulux Trade connects with professional painters across every stage of their relationship with us.

• Up to $1,000 net annually to cover private health extras gap costs
• Exclusive discounts on DuluxGroup products and partner offers
• Stay active anytime, anywhere through our partnership with Fitness Passport
• 20 weeks paid parental leave (primary carers) and 2 weeks partner leave from day one
• Market leading learning, development and career pathways
• Access to our Wellbeing Hub and full EAP support
• Recognition programs that celebrate your impact

What We're Looking For

• Experience creating engaging content across digital, CRM, social, web or customer communication channels.
• Strong copywriting and storytelling skills with the ability to adapt content for different audiences and platforms.
• A customer-first mindset and an ability to translate briefs and insights into impactful content.
• Strong organisational skills with the ability to manage multiple projects and deadlines.
• Understanding of customer journeys, content performance and digital best practice.
• Experience using CMS, email marketing, social publishing or content management tools.
• A collaborative approach with the confidence to work across teams and stakeholders.
• Exposure to analytics, SEO, content optimisation or video editing tools will be highly regarded.

Why Join Us?

Progressing your career with the DuluxGroup means being part of a network of over 8,000 employees globally who believe in our purpose to "Imagine a Better Place."

With origins dating back to 1918, we are a leading marketer and manufacturer of iconic brands such as Dulux, Selleys, Cabot's, Yates and B&D to name a few.

By joining us, you will be a part of a long term strategy to deliver profitable growth through brand leadership, innovation and customer intimacy. We are committed to internal mobility and growth while fostering an inclusive culture with flexible work options.