Content Creator & Paid Social Creative Specialist

Roogenic; Fremantle; Presencial; AUD 75.000 - 80.000; A tiempo parcial

Ventajas ofrecidas por este puesto de trabajo

Part-time role

Flexible schedule

Descripción de la vacante

Roogenic, Fremantle, WA, is seeking a hands-on Content Creator & Paid Social Creative Specialist. You will own paid social creative production and organic social content, collaborating with an established marketing team.

You'll deliver short-form video campaigns for Meta, craft engaging hooks, scripts, and product demonstrations, and translate performance insights into stronger creative. This part-time role offers flexibility and room to experiment.

Formación

• 3-5 years of relevant experience in content creation, video production, social media creative or a similar role.
• Strong video filming and editing skills with a portfolio demonstrating your work.
• Experience producing creative for Meta advertising, with hooks, pacing, storytelling and creative testing.
• Proficiency in Premiere Pro, CapCut, After Effects, Canva or similar creative tools.
• Ability to produce multiple creative variations efficiently and own the process from ideation to delivery.

Responsabilidades

• 75% Paid Social Creative Production: Develop engaging concepts for Meta campaigns (Facebook/Instagram); film, edit and produce high-quality short-form video ads.
• Create hooks, scripts, product demos, educational and lifestyle content; transform footage/UGC into fresh assets; produce variations for testing.
• Collaborate with marketing leadership to translate campaign objectives and insights into stronger creative; own the end-to-end production.

Conocimientos

Video production

Video editing

Meta advertising creatives

Storyboarding

Creative concepting

Project management

Herramientas

Premiere Pro

CapCut

After Effects

Canva

Descripción del empleo

Create content that captures attention and drives results.

We're looking for a talented, hands-on Content Creator & Paid Social Creative Specialist to join Roogenic's growing marketing team.

If you love creating short-form videos, developing scroll-stopping advertising concepts and bringing creative ideas to life, this could be the role for you.

This isn't a traditional social media management position. We're looking for someone with strong video production skills, great creative instincts and an understanding of what makes paid social advertising effective.

You'll take ownership of our advertising creative production and organic social media execution, working alongside an established marketing and creative team.

About Roogenic

Roogenic is a growing Australian wellness brand passionate about native Australian ingredients, natural wellbeing and creating products that help people discover Australian botanicals.

We're an ambitious, collaborative team that values creativity, initiative and fresh thinking.

The role

This is a hands-on creative position with two main areas of responsibility:

75% Paid Social Creative Production

• Develop engaging creative concepts for Meta advertising campaigns, particularly Facebook and Instagram.
• Film, edit and produce high-quality short-form video advertisements.
• Create compelling hooks, scripts, product demonstrations, educational videos and lifestyle content.
• Transform existing footage, UGC and product content into fresh advertising assets.
• Produce multiple creative variations to support advertising testing.
• Collaborate with marketing leadership to translate campaign objectives and performance insights into stronger creative.
• Own the creative production process from ideation through to final delivery.

25% Organic Social Media

• Plan, create and execute engaging content for Instagram, TikTok and other relevant platforms.
• Film and edit Reels, TikToks and other social-first video content.
• Manage the organic social content calendar, scheduling and publishing.
• Write engaging captions aligned with Roogenic's brand voice.
• Identify relevant trends, content opportunities and new creative formats.
• Collaborate with our graphic designer, photographer and influencer coordinator.

Important: You'll be responsible for the creative side of paid advertising, not media buying, advertising budgets or campaign management. These responsibilities remain with our marketing leadership team.

What you'll bring

We're looking for a creative, proactive and organised person who can take a concept and turn it into exceptional finished content.

Ideally, you'll have:

• 3-5 years of relevant experience in content creation, video production, social media creative or a similar role.
• Strong video filming and editing skills, with a portfolio demonstrating your work.
• Experience producing creative for Meta advertising, with an understanding of hooks, pacing, storytelling and creative testing.
• Confidence developing concepts, scripting, filming and editing independently.
• Proficiency in Premiere Pro, CapCut, After Effects, Canva or similar creative tools.
• The ability to produce multiple creative variations efficiently.
• Strong organisational skills and the ability to manage several projects simultaneously.
• A proactive attitude, creative curiosity and willingness to experiment with new ideas.

Experience with e-commerce, wellness, FMCG or consumer brands is a bonus.

What will make you stand out?

We're particularly interested in candidates who understand the difference between creating content that looks good and creating content that actually gets attention.

You know how to hook an audience in the first few seconds, tell a compelling story and turn one creative concept into multiple advertising variations.

You're equally comfortable behind the camera, in the editing suite and brainstorming your next big idea.

Most importantly, you don't need someone to tell you exactly what to create. You bring ideas, take ownership and make things happen.

Why join Roogenic?

• Creative ownership: Take the lead on producing content for a growing Australian wellness brand.
• Variety: Work across advertising creative, organic social, product storytelling and educational content.
• Collaborative team: Work closely with experienced marketing leaders and an established creative team.
• Room to experiment: Bring new concepts to the table and see your ideas come to life.
• Work-life balance: Part-time position, ideally four days per week, with flexibility to consider three days for the right person.
• Meaningful brand: Help more Australians discover the unique ingredients and stories behind Australian native botanicals.

Location: Fremantle, Western Australia

Employment: Part-time, 3-4 days per week (4 preferred)

Salary: $75,000-$80,000 (salary basis to be confirmed)