Consumer Brand Specialist

Jurlique International Pty.; Adelaide; Hybrid; AUD 51,000 - 85,000; Full time

Benefits offered by this job

Hybrid working

Product allowance

Brand discounts

Learning & development

Volunteer day

Job summary

Jurlique is seeking a Consumer Brand Specialist to join our Marketing team in a dynamic hybrid role. You’ll help bring Jurlique's global brand strategy to life across the ANZ region, supporting the planning and execution of integrated marketing campaigns and consumer activations.

This hands-on role combines campaign coordination, brand activation, influencer marketing, content collaboration, and cross-functional stakeholder management.

Qualifications

• 2-4 years' experience in marketing, ideally within beauty, FMCG or consumer brands.
• Experience supporting integrated campaigns and product launches.
• Strong understanding of consumer marketing and digital channels.
• Exposure to influencer marketing or brand partnerships.
• Excellent project management and organisational skills.
• Strong stakeholder management and communication skills.
• Analytical mindset with the ability to turn insights into action.
• A collaborative, adaptable and hands-on approach.

Responsibilities

• Support planning and execution of integrated marketing campaigns across digital, retail, PR, CRM and eCommerce channels.
• Coordinate campaign timelines, assets and deliverables for seamless execution.
• Support product launches, seasonal campaigns, events and consumer activations.
• Partner with cross-functional teams to deliver engaging customer experiences and brand activations.
• Gather consumer, competitor and market insights to inform future activity.

Skills

Brand storytelling

Consumer marketing

Digital channels

Influencer marketing

Campaign planning

Stakeholder management

Education

Marketing degree

Job description

Founded in the pristine Adelaide Hills in 1985, Jurlique has been pioneering natural skincare for nearly four decades. Our iconic range is powered by botanicals grown on our own biodynamic farm and crafted locally in South Australia. We combine nature's transformative power with advanced skin science through our unique Seed to Skin journey.

As a values-driven business, we are committed to bringing the life-force of nature to our customers while creating a team-oriented, supportive, and results-driven workplace. At Jurlique, we help our people unlock their natural expertise and flourish in their careers.

If you're as passionate about natural skincare as we are, your next career move is clear, join Jurlique!

Job Description

About the Role

Are you a highly organised and creative marketing professional with a passion for brand storytelling and consumer engagement? We're looking for a Consumer Brand Specialist to join our Marketing team in a dynamic hybrid role.

Salary: Up to $85,000 + Superannuation, depending on experience.

Reporting to the Head of Consumer Marketing, you'll play a key role in bringing Jurlique's global brand strategy to life across the ANZ region. Supporting the planning and execution of integrated marketing campaigns and consumer activations, you'll help create engaging brand experiences that drive awareness, consideration, and customer connection.

This is a hands-on role that combines campaign coordination, brand activation, influencer marketing, content collaboration, and cross-functional stakeholder management. Working closely with local and global teams, you'll support product launches, retail activations, and consumer campaigns that strengthen Jurlique's brand presence across multiple touchpoints.

Key Responsibilities

Campaigns & Brand Activations

• Support the planning and execution of integrated marketing campaigns across digital, retail, PR, CRM and eCommerce channels.
• Coordinate campaign timelines, assets and deliverables to ensure seamless execution.
• Support new product launches, seasonal campaigns, events and consumer activations.
• Partner with cross-functional teams to deliver engaging customer experiences and market-leading brand activations.
• Gather consumer, competitor and market insights to inform future activity.

Content & Influencer Marketing

• Support content planning and creative asset development across marketing channels.
• Ensure brand consistency across all consumer-facing touchpoints.
• Coordinate ambassador and influencer programs, including briefing, logistics and campaign integration.
• Assist with agency management and campaign reporting.

Stakeholder Management & Operations

• Collaborate with Sales, Education and Trade Marketing teams to deliver integrated campaigns.
• Support the day-to-day management of ambassador and influencer programs.
• Support local markets with campaign planning, activation calendars and launch execution.
• Maintain campaign trackers, budgets and marketing calendars.
• Monitor campaign performance and contribute to reporting, insights and post-campaign reviews.

Desired Skills and Experience

About You

You are a proactive marketer who enjoys juggling multiple projects and bringing ideas to life. You'll bring:

• 2-4 years' experience in marketing, ideally within beauty, FMCG or consumer brands.
• Experience supporting integrated campaigns and product launches.
• Strong understanding of consumer marketing and digital channels.
• Exposure to influencer marketing or brand partnerships.
• Excellent project management and organisational skills.
• Strong stakeholder management and communication skills.
• Analytical mindset with the ability to turn insights into action.
• A collaborative, adaptable and hands-on approach.

At Jurlique, we're passionate about helping our people flourish. As an iconic Australian skincare brand with a global presence, we offer the opportunity to do meaningful work, grow your career, and be part of a collaborative team that values innovation, wellbeing and authenticity.

In addition to a supportive and flexible work environment, you'll enjoy:

• Hybrid working, 2 days in office and 3 days from home
• Annual product allowance plus generous product and treatment discounts
• Ongoing learning and development opportunities
• Annual volunteer day to give back to your community
• Employee Assistance Program
• Flare Perks and discounts across a wide range of brands
• Recognition programs celebrating individual and team success
• Regular team events and wellbeing initiatives
• Opportunities for career growth within a global organisation

We value work-life balance and are committed to building a workplace where people feel supported, challenged and empowered to do their best work.

Our mindsets and behaviours are at the heart of our success and guide how we work every day: Better Outcomes Together | Make It Happen | Do What's Right

Ready to Flourish?

A Place to Flourish

At Jurlique, we're committed to creating a workplace where everyone feels they belong. We celebrate diversity in all its forms and believe different backgrounds, experiences and perspectives help us grow, innovate and succeed together. We strive to ensure every team member feels valued, supported and empowered to flourish.