Campaign Creative Lead – Digital Marketing

The Kindred Co; Sydney; On-site; AUD 65,000 - 85,000; Full time

Job summary

The Kindred Co is seeking a Digital Marketing Coordinator in Sydney to translate strategic direction into on-brand visuals and content. You will own briefs, asset production, launch, and live monitoring, collaborating with senior leaders to deliver cohesive campaigns across digital channels.

This hands-on role suits someone who thrives on creative direction, attention to detail, and delivering results across website promotions, email campaigns, social content, influencer programs, and paid ads.

Qualifications

• Strong creative direction skills and attention to detail.
• Experience coordinating digital campaigns across multiple channels (e-commerce/retail a plus).
• Ability to write clear briefs, guide designers, and manage timelines.

Responsibilities

• Shape the visual style and creative direction for campaigns across channels.
• Write briefs that guide designers on deliverables, messaging and deadlines.
• Collaborate with internal teams to produce campaign assets and provide feedback.
• Deliver on-brand content across website, email, social, and paid ads.
• Project-manage launches and coordinate go-live timing across channels.
• Support asset organization and light performance feedback.

Skills

Creative direction

Campaign coordination

Brief writing

Attention to detail

Multi-channel marketing

Job description

The Kindred Co is seeking a Digital Marketing Coordinator in Sydney to translate strategic direction into on-brand visuals and content. You will own briefs, asset production, launch, and live monitoring, collaborating with senior leaders to deliver cohesive campaigns across digital channels.

This hands-on role suits someone who thrives on creative direction, attention to detail, and delivering results across website promotions, email campaigns, social content, influencer programs, and paid ads.