Brand Strategist

Findex; Sydney; Hybrid; AUD 161,820 - 212,040; Full time

Benefits offered by this job

Dynamic work environment

Supportive team environment

EAP access for work-life balance

Exciting project scope

Job summary

Findex is seeking a Brand Strategist to lead the brand's evolution across all touchpoints. This role involves strategic leadership in brand campaigns and messaging, requiring 10+ years of experience in brand strategy, especially in B2B or financial services. Join a dynamic team that values creativity and strategic impact, with flexible work arrangements.

Qualifications

• 10+ years in brand strategy or creative direction, ideally in B2B or Financial Service.
• Strong grasp of brand identity, messaging frameworks, and visual storytelling.
• Skilled communicator with sharp copywriting and storytelling instincts.

Responsibilities

• Drive brand strategy, identity, and messaging across teams and channels.
• Provide strategic leadership to cross-functional teams.
• Translate market and customer insights into brand narratives.

Skills

Brand identity

Messaging frameworks

Visual storytelling

Cross-functional influence

Copywriting

Tools

Adobe Creative Suite

Figma

Canva

HubSpot

Google Analytics

Job description

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The Opportunity

Findex is seeking a strategically minded and creatively driven

The Opportunity

Findex is seeking a strategically minded and creatively driven Brand Strategist to lead the evolution of our brand across all touchpoints. Reporting to the Head of Marketing, this 12-month contract role will work closely with our GTM, Product, and Sales teams to define and execute a cohesive brand strategy that aligns with business goals and resonates with our audiences. You’ll oversee the design team and own our brand positioning, messaging, and identity systems. While Sydney, Melbourne or Brisbane is preferred, location is flexible for the right person.

What will your typical work week look like?

• Drive brand strategy, identity, and messaging across teams and channels
• Provide strategic leadership and day-to-day guidance to cross-functional teams
• Translate market and customer insights into brand narratives and positioning
• Lead brand campaigns and ensure consistent storytelling across platforms
• Champion internal brand understanding and alignment

Let’s talk about you!

The successful candidate will possess the following skills, experience and attributes:

• 10+ years in brand strategy or creative direction, ideally in B2B or Financial Service
• Strong grasp of brand identity, messaging frameworks, and visual storytelling
• Skilled communicator with sharp copywriting and storytelling instincts
• Proven ability to influence cross-functional teams and senior stakeholders
• Proficient in Adobe Creative Suite, with familiarity in tools like Figma, Canva, HubSpot, Google Analytics, and brand performance tracking platforms

More about the perks

• Dynamic work environment – supporting employees to work from home and office
• Supportive team environment, on the job training provided
• EAP access supporting a healthy work-life balance
• Exciting project scope with ability to get your hands dirty and make a real impact

Why Findex? #Writeyournextchapter

With a passion for well-being Findex adopt a dynamic working environment and empower our people to operate from wherever they find themselves most engaged, productive, and collaborative, while leveraging a flexible blend of remote and in-office work.

At Findex we are passionate about what we do and how we do it. Are you a big and bold thinker? Do you like to make meaningful change? Are you motivated by working in a business that puts clients first and embraces teamwork? Do you want to be part of a team that moves together, operates in a high trust environment and celebrates success? Do you take pride in delivering quality work, being accountable and maintaining high standards?

If this sounds like you, we look forward to meeting you. Apply now!

PLEASE NOTE:
Only candidates with valid working rights within Australia will be considered.

Findex is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all employees and encourage applications from candidates with a variety of strengths, backgrounds and experiences.

Note for Recruitment Agencies:
This role is being managed by Findex Talent Acquisition and we will not accept unsolicited resumes/applications from Recruitment Agencies.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

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