Brand Marketing Manager

Frog Recruitment; Sydney; Hybrid; AUD 90,000 - 120,000; Full time

Job summary

Frog Recruitment seeks an experienced Brand Marketing Manager for a 7-month parental leave temporary position, overseeing a portfolio of leading brands across Australia and New Zealand. You will deliver marketing campaigns, product launches, consumer activations, and cross-functional projects.

The role offers a hybrid working arrangement in Australia, with scope to influence go-to-market plans, sponsor partnerships, and creative development while managing budgets and timelines.

Qualifications

• Proven experience in brand management, product marketing, or consumer marketing.
• Experience managing ATL, digital, or integrated marketing campaigns.
• Strong project management and stakeholder management capabilities.
• Experience working with agencies and managing creative development.
• Degree qualified in Marketing, Business, Commerce or related field.

Responsibilities

• Execute integrated marketing campaigns across multiple channels.
• Support new product launches, including go-to-market planning and consumer activation.
• Manage brand communications, sponsorships, creative development, and agency relationships.
• Monitor campaign performance and provide actionable insights.
• Manage budgets, timelines, and stakeholder communications.
• Support portfolio planning and strategic brand initiatives.

Skills

Brand management

Product marketing

Consumer marketing

ATL campaigns

Digital marketing

Project management

Stakeholder management

Agency management

Marketing strategy

Education

Degree in Marketing, Business, Commerce or related field

Job description

We are seeking an experienced Brand Marketing Manager to join a well-known consumer business on a 7-month parental leave temporary position and support a portfolio of leading brands across Australia and New Zealand. This role will be responsible for delivering marketing campaigns, product launches, consumer activations, and cross-functional projects.

Key responsibilities

• Execute integrated marketing campaigns across multiple channels.
• Support new product launches, including go-to-market planning and consumer activation.
• Manage brand communications, sponsorships, creative development, and agency relationships.
• Monitor campaign performance and provide actionable insights.
• Manage budgets, timelines, and stakeholder communications.
• Support portfolio planning and strategic brand initiatives.

Skills & experience

• Proven experience in brand management, product marketing, or consumer marketing.
• Experience managing ATL, digital, or integrated marketing campaigns.
• Strong project management and stakeholder management capabilities.
• Experience working with agencies and managing creative development.
• Degree qualified in Marketing, Business, Commerce or related field.

What’s in it for you

• Opportunity to work with leading brands.
• Hybrid working arrangement.
• Engage in a collaborative and fast-paced environment.