Brand Campaign Lead - 3-Month Contract

Mad Mex; Australia; On-site; AUD 70,000 - 110,000; Full time

Job summary

Mad Mex is seeking an experienced Marketing Manager for a 3-month fixed-term contract in Australia. You will lead integrated campaigns across digital, social, CRM, print, and in-restaurant channels, coordinating with cross-functional teams and external agencies to bring bold brand initiatives to life.

You’ll drive product launches and local marketing activity, monitor campaign performance, and ensure consistent brand execution.

Qualifications

• 7+ years of experience in Brand or Marketing Management.
• Experience within QSR, FMCG, retail or another fast-paced consumer brand.
• Proven success delivering integrated marketing campaigns across multiple channels.
• Strong project management and organisational skills.
• Experience managing creative, media and digital agency partners.
• Excellent stakeholder management and communication skills.
• A commercial mindset with a strong understanding of how marketing drives sales and brand growth.
• A great creative eye and attention to detail.
• A passion for food, hospitality and building brands customers love.

Responsibilities

• Lead the delivery of integrated marketing campaigns across digital, social, CRM, print, in-restaurant and owned channels.
• Collaborate with Operations, Supply Chain, Finance, Digital and external agency partners to ensure campaigns are delivered seamlessly.
• Brief and manage creative, media, production and digital agencies from concept through to execution.
• Support new product launches, promotional campaigns and restaurant activations that bring Por El Sabor to life.
• Review campaign performance and provide insights and recommendations to optimise future activity.
• Ensure all marketing materials consistently reflect the Mad Mex brand and our Por El Sabor positioning across every customer touchpoint.
• Support Local Area Marketing initiatives and restaurant marketing activities as required.
• Assist with implementing new brand assets across restaurants and digital platforms.

Skills

Brand management

Marketing strategy

Campaign management

Project management

Agency management

Stakeholder management

Commercial mindset

Creative eye

Attention to detail

Multichannel marketing

Job description

Mad Mex is seeking an experienced Marketing Manager for a 3-month fixed-term contract in Australia. You will lead integrated campaigns across digital, social, CRM, print, and in-restaurant channels, coordinating with cross-functional teams and external agencies to bring bold brand initiatives to life.

You’ll drive product launches and local marketing activity, monitor campaign performance, and ensure consistent brand execution.