Associate Director, Brand, Content and Creative

Queensland University of Technology; Brisbane; On-site; AUD 180,000 - 240,000; Full time

Benefits offered by this job

Up to 17% superannuation

Parental leave up to 26 weeks

Fitness Passport

Salary packaging and on-campus perks

Job summary

Queensland University of Technology (QUT) is seeking an Associate Director, Brand, Content and Creative, to lead the university’s brand, content strategy, and creative direction across channels. The role will set the creative standards that bring the QUT brand to life, champion brand integrity, and ensure alignment with strategic objectives.

You will lead a high-performing team and collaborate with senior stakeholders, including the Chief Marketing Officer.

Qualifications

• Proven experience leading integrated brand strategy within large organisations or agencies.
• Experience developing and executing brand identity and multi-channel campaigns.
• Ability to provide strategic creative direction and influence senior stakeholders.

Responsibilities

• Lead QUT's brand, content strategy, integrated campaigns, and creative direction.
• Shape brand positioning and ensure alignment between strategy and creative execution.
• Lead and develop a high-performing creative team and partnerships with the Chief Marketing Officer.

Skills

Brand strategy

Content marketing

Integrated campaigns

Stakeholder management

Creative direction

Audience insights

Data-driven decisions

Leadership

Education

Relevant education

Job description

Associate Director, Brand, Content and Creative

Queensland University of Technology - Kelvin Grove QLD

1d ago , from Queensland University of Technology

• Term: This appointment will be offered on a fixed-term, full-time basis for 5 years.
• Remuneration: An attractive remuneration package will be negotiated with the successful candidate.
• Location: Kelvin Grove campus

• Fixed-term, full-time basis for 5 years
• Fixed-term, full-time
• Kelvin Grove campus

• Reference number: 26623
• Term: This appointment will be offered on a fixed-term, full-time basis for 5 years.
• Remuneration: An attractive remuneration package will be negotiated with the successful candidate.
• Location: Kelvin Grove campus

Who are we looking for?

The Associate Director, Brand, Content and Creative is responsible for leading QUT's brand, content strategy, integrated campaigns, and creative direction to build a distinctive, consistent, and compelling brand presence across the institution.

This role shapes how QUT is positioned, sets the creative vision and standards that bring the QUT brand to life across all channels and touchpoints, champions brand integrity, and ensures alignment between strategic objectives and creative execution.

The position leads and develops a high-performing creative team, fostering a culture of collaboration and excellence, while serving as QUT's most senior creative voice in partnership with the Chief Marketing Officer.

About us

QUT is a major Australian university with a global outlook and a 'real world' focus. We are an ambitious and collaborative institution that seeks to equip our students and graduates with the skills they will need in an increasingly disrupted and challenged world.

The Engagement Portfolio strives to elevate QUTs profile through strategic and impactful communication and engagement. The Portfolio is integral to driving engagement, attracting students, and fostering partnerships across government, research, and industry on both national and international fronts. By leveraging innovative engagement, communication and marketing strategies, the Portfolio contributes to the university’s ongoing success and global recognition.

What you need to succeed

• Relevant education, training and/or extensive experience leading an integrated brand strategy within large, complex organisations, or leading an Agency.
• Demonstrated experience in developing and executing brand strategy, brand identity, content marketing, and integrated multi-channel campaigns that enhance organisational reputation, engagement, and performance.
• Proven ability to provide strategic creative direction and influence, articulating and presenting compelling creative concepts to senior stakeholders, internal creative teams, including managing productive relationships with creative, media, and production agencies.
• Strong track record of leading large-scale, audience-focused marketing and communications campaigns across multiple channels and platforms, delivering measurable outcomes.
• Advanced capability in interpreting audience insights, market research, and performance data to inform strategy, optimise campaign effectiveness, and drive continuous improvement.
• Proven leadership capability, including experience building, mentoring, and developing high-performing creative teams and fostering a culture of collaboration, creativity, innovation, and excellence.
• Demonstrated commitment to equity, diversity and Indigenous Australian engagement.

Life at QUT

We're committed to building a culture that fosters connection between people and purpose. Beyond personal and professional fulfillment, a career at QUT offers:

• A healthy work-life balance with a blend of on-campus and off-campus work arrangements for applicable positions.
• Competitive remuneration with up to 17% superannuation.
• Generous parental leave including primary carer parental leave of up to 26 weeks (including 17% super).
• Stay healthy with Fitness Passport and enjoy discounted rates on private health insurance.
• Salary Packaging Scheme for additional superannuation contributions, vehicle leasing, and on-campus services such as childcare, parking, and gyms.
• Numerous opportunities for professional development including leadership programs and workshops, and our study assistance scheme.
• Commitment to our Indigenous Australian staff through initiatives such as the Indigenous Australian Staff Network, Cultural and Ceremonial Leave, Staff Development Workshops, and representation on university committees.

Explore more benefits of life at QUT.

As part of our commitment to fostering an inclusive workplace, we proudly support our Indigenous Australians Employment Strategy, aiming for an Indigenous Australian workforce participation of 3.6%. We extend a warm invitation to Aboriginal Australians and Torres Strait Islander people to join us in pursuing a rewarding career at QUT.

We believe that diversity is our strength and are dedicated to creating safe, inclusive spaces where everyone can thrive. We strongly encourage individuals from diverse cultures, ages, linguistic backgrounds, sexual orientations, and gender identities, and those who are living with disabilities to apply for positions at QUT.

At QUT, diversity is not just embraced- it's celebrated. See our commitment

Job opens:

4 November 2026

Applications Close:

11:30pm AEST on Tuesday, 24 November 2026

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