Area Manager

Oscar Wylee Pty Ltd.; Brisbane; Hybrid; AUD 90,000 - 120,000; Full time

Benefits offered by this job

Free eyewear (2 pairs/year)

Family & Friends discounts twice a yer

Flexible and autonomous working

Career progression within a growing品牌

Exposure to senior leadership

Coaching, leadership development and培训

Team participation in cross-functional

Customer experience focus

Job summary

Oscar Wylee Pty Ltd. is seeking an Area Manager to lead a portfolio of stores, drive sales growth and ensure operational excellence across a defined region with regular store travel.

Reporting to the Regional Manager, you will work with Store Managers to deliver results, strengthen leadership capability and ensure compliant, high‑quality customer experiences across a fast-paced retail environment.

Qualifications

• Minimum 3 years relevant work experience.
• Studies in leadership, business/retail management or related to the role is an advantage.
• Strong collaborative leadership style enabling relationships across teams and stakeholders.
• Ability to influence stakeholders professionally and constructively.
• Focus on compliance and customer experience.
• Proven ability to coach sales and leadership skills.
• Solution and continuous improvement approach to solving problems.
• Able to make quick, sound decisions and think creatively.

Responsibilities

• Monitor store budgets and rosters to achieve sales targets and KPIs.
• Support Store Managers to operate stores within lease terms and hours.
• Lead recruitment activities including interviewing and workforce planning.
• Develop brand awareness and expand the customer base across stores.
• Assist teams with problem solving and continuous improvement initiatives.
• Implement short-term strategies and assist with change management.
• Coach Store Managers to strengthen leadership capability and customer experience.

Skills

Leadership

Team coaching

Stakeholder influence

Compliance

Customer experience

Problem solving

Strategic thinking

Education

Leadership/business/retail management degree

Job description

About the role

As an Area Manager, you will lead and support a portfolio of stores within a defined region, driving commercial performance, operational excellence, team capability and customer experience outcomes. This role involves regular travel between stores.

Reporting to the Regional Manager, you’ll work closely with Store Managers to deliver sales growth, strengthen leadership capability, and ensure stores operate efficiently and compliantly.

This is a hands‑on leadership role suited to someone who thrives in a fast-paced retail environment and enjoys coaching teams to success.

Key responsibilities:

• Monitoring store budgets and rosters to ensure sales targets and other KPIs are achieved
• Supporting the Store Managers to ensure stores operate to agreed lease terms and hours of operation.
• Manage recruitment activities for retail teams, including interviewing, hiring and workforce planning
• Work with stores to develop brand awareness; establish, maintain and expand the customer base.
• Assist teams with solving complex problems and identifying non‑conformances to procedures and processes; make recommendations for continuous improvement.
• Implement short-term (<1 year) strategies and assist with change management activities.
• Coach Store Managers to strengthen leadership capability, team performance and customer experience

About the person

This role would suit a person either in a similar role in the retail or health care industries managing 6-10 sites, or perhaps someone who has strong retail store management experience in a high trading volume environment.

• Minimum 3 years relevant work experience.
• Completed studies in leadership, business/retail management or otherwise relevant to this role is an advantage.
• Strong collaborative leadership style that results in the development of meaningful relationships.
• Ability to professionally and constructively influence all stakeholders, both upwards and across the assigned store team members.
• Strong focus on compliance and customer experience.
• Proven ability to coach effective sales and leadership skills.
• Solution and continuous improvement focused approach to solving problems.
• Ability to make good decisions quickly and think creatively.

Optical industry experience is advantageous but not essential.

Why Join Oscar Wylee?

Oscar Wylee is one of Australia’s leading optometry and eyewear retailers, with 140+ stores across Australia, New Zealand and Canada and a growing team of 1000+ globally.

We’re a fast-growing, customer-focused business that combines healthcare, retail and fashion to deliver exceptional experiences both in-store and online. At Oscar Wylee, we value collaboration, innovation and people who are excited to grow with us.

You’ll join a supportive and collaborative team where your work is valued, your development is encouraged and no two days are the same.

Perks & Benefits

• Receive 2 free pairs of prescription eyewear per calendar year
• Family & Friends discounts twice a year
• Flexible and autonomous working environment
• Genuine career progression opportunities within a growing global business
• Join a supportive, collaborative and high‑performing leadership team
• Exposure to senior leadership and cross‑functional business initiatives
• Ongoing coaching, leadership development and training opportunities
• Work with a fast‑growing brand passionate about customer experience and innovation