APAC Marketing Lead - B2B Campaigns & Growth

Sodali & Co; Sydney; On-site; AUD 197,000 - 295,000; Full time

Job summary

Sodali & Co. is seeking a Head of APAC Marketing to lead integrated campaigns across Shareholder, Sustainability and Strategic Communications practices. You will drive brand visibility, lead generation, and regional messaging in a fast-paced, multinational setting.

The role requires 10–15 years of experience in B2B marketing, fintech preferred, strong leadership and cross-cultural collaboration, and hands-on content, events and digital strategy across APAC.

Qualifications

• 10–15 years of relevant marketing experience.
• Experience in B2B enterprise or fintech preferred.
• Strong leadership and stakeholder engagement skills.

Responsibilities

• Develop and manage integrated APAC marketing campaigns across practices.
• Collaborate with internal stakeholders to ensure timely, high-quality execution.
• Create content, email, social media, and event materials.
• Plan, promote, and execute live and virtual events to drive brand awareness and lead generation.
• Track KPIs and provide performance reporting to inform strategy.

Skills

B2B marketing

Leadership

Strategic planning

Stakeholder engagement

Analytics & KPIs

Education

Bachelor's degree or equivalent experience

Tools

Salesforce

HubSpot

Sprout Social

WordPress

Job description

Sodali & Co. is seeking a Head of APAC Marketing to lead integrated campaigns across Shareholder, Sustainability and Strategic Communications practices. You will drive brand visibility, lead generation, and regional messaging in a fast-paced, multinational setting.

The role requires 10–15 years of experience in B2B marketing, fintech preferred, strong leadership and cross-cultural collaboration, and hands-on content, events and digital strategy across APAC.