Alpine Digital Marketing & Communications Specialist

Alpine Resorts Victoria; Falls Creek; On-site; AUD 79,000 - 88,000; Full time

Job summary

Falls Creek Alpine Resort, part of Alpine Resorts Victoria, seeks a Digital Marketing & Communications Coordinator to coordinate digital marketing, content and stakeholder communications, supporting visitor experience. The role partners with the Head of Visitor Experience and teams to plan campaigns, manage channels, update content, and deliver multi-channel campaigns across winter and summer seasons.

The ideal candidate has 3–5 years in marketing/communications, strong digital content skills

Qualifications

• 3–5 years in marketing, communications or related field.
• Experience coordinating digital campaigns and stakeholder communications.
• Strong project management with timelines, budgets and stakeholder inputs.

Responsibilities

• Coordinate digital marketing and stakeholder communications across paid and organic channels.
• Manage day-to-day digital content including website updates, social media, and emails.
• Plan seasonal campaign activity and content calendars.
• Draft public-facing communications and operational notices.
• Maintain campaign plans, content schedules, and reporting.
• Collaborate with marketing, events, visitor experience and resort operations teams.
• Liaise with media, partners and local businesses to support campaigns.
• Monitor budgets and supplier activity to ensure delivery within scope.

Skills

Digital marketing

Stakeholder communication

Content management

Campaign planning

Budget tracking

Education

Marketing/PR degree

Tools

Canva

Microsoft Office

Microsoft Teams

Planner

Job description

Falls Creek Alpine Resort, part of Alpine Resorts Victoria, seeks a Digital Marketing & Communications Coordinator to coordinate digital marketing, content and stakeholder communications, supporting visitor experience. The role partners with the Head of Visitor Experience and teams to plan campaigns, manage channels, update content, and deliver multi-channel campaigns across winter and summer seasons.

The ideal candidate has 3–5 years in marketing/communications, strong digital content skills