AI-First Marketo Architect (Remote)

Reo Group Inc; Dubbo; Remote; AUD 90,000 - 120,000; Full time

Job summary

Employment Hero is seeking a Marketing Operations Specialist who is an AI-first automation expert with deep Marketo proficiency. You will architect and optimize the marketing engine, moving from manual processes to autonomous AI-powered workflows that reduce friction and technical debt.

You will manage day-to-day Marketo operations, troubleshoot funnel leaks, and partner across marketing, sales, and business teams to align processes with data-driven solutions.

Qualifications

• Deep Marketo expertise and AI-driven automation experience.
• Strong problem-solving for funnel leakage and data integration.
• Comfort with cross-functional collaboration and technical storytelling.

Responsibilities

• Platform Management & Support: Manage day-to-day Marketo operations ensuring uptime and scalable processes.
• Lead Investigations & Troubleshooting: Investigate funnel issues, routing, scoring, and sync between Marketo and Salesforce.
• Operational & Campaign Optimisation: Drive continuous Marketo optimization to speed time-to-market using AI.
• Cross-Functional Business Alignment: Translate business requirements into data constraints and technical solutions.
• System Overhaul & Simplification: Collaborate on high-level projects to simplify Marketo and reduce technical debt.
• List Operations Management: Oversee List Operations with data hygiene and segmentation; 2 direct reports.
• Ruthless Documentation: Maintain comprehensive docs for systems and workflows.

Job description

Employment Hero is seeking a Marketing Operations Specialist who is an AI-first automation expert with deep Marketo proficiency. You will architect and optimize the marketing engine, moving from manual processes to autonomous AI-powered workflows that reduce friction and technical debt.

You will manage day-to-day Marketo operations, troubleshoot funnel leaks, and partner across marketing, sales, and business teams to align processes with data-driven solutions.