Advertising Specialist

Sociable Tech Pty Ltd; Melbourne; On-site; AUD 85,000 - 95,000; Full time

Benefits offered by this job

Competitive salary package based on...

Career development opportunities

Job summary

Colourful Investment Group Pty Ltd in Australia is seeking a qualified advertising professional to design and deliver creative campaigns that strengthen the company's market presence and attract customer interest. You will identify audiences, explore market opportunities and oversee promotional materials with designers and content creators.

You will organise advertising across online and offline channels, translate business goals into practical plans, assess campaign effectiveness, manage

Qualifications

• Bachelor's degree or higher qualification in Advertising, Marketing, Communications or a related discipline.
• Relevant professional experience in advertising, campaign development or a similar role.
• Strong knowledge of advertising principles, market trends and consumer behaviour.
• Demonstrated ability to plan, coordinate and deliver advertising campaigns across multiple platforms.
• Experience in developing promotional materials and working with creative teams or external agencies.
• Familiarity with digital advertising platforms, social media advertising and campaign analytics.
• Excellent communication, organisational and problem-solving skills.
• Ability to manage multiple projects, meet deadlines and work both independently and collaboratively.

Responsibilities

• Develop and execute advertising campaigns to promote the company's products and services.
• Explore consumer preferences, industry developments and market opportunities to guide advertising decisions.
• Create and coordinate promotional content for digital platforms, print media and other advertising channels.
• Work with creative teams and external providers to produce effective advertising materials.
• Identify suitable advertising platforms and manage campaign schedules, budgets and media placements.
• Collaborate with management to ensure advertising activities align with business objectives.
• Track campaign performance, analyse audience engagement and identify areas for improvement.
• Prepare campaign reports and recommend strategies to increase advertising effectiveness and customer reach.

Skills

Advertising campaigns

Campaign analytics

Digital marketing

Social media advertising

Media planning

Budget management

Project coordination

Communication skills

Strategic thinking

Team collaboration

Education

Bachelor's degree or higher in Advertising, Marketing, Communications or related

Tools

Advertising platforms

Job description

Job Type: Permanent position | Full time position

Job Description

Colourful Investment Group Pty Ltd Design and deliver creative advertising initiatives that strengthen the company's market presence and generate customer interest. Identify potential audiences and explore emerging market opportunities through industry research and consumer insights. Oversee the creation of engaging promotional materials, working with designers, content creators and other relevant parties.

Organise and execute advertising activities across online and offline channels to maximise audience reach and engagement. Work closely with management to translate business goals into practical advertising plans and promotional campaigns. Assess the effectiveness of advertising activities using campaign data, audience feedback and performance indicators.

Coordinate advertising expenditure, production timelines and media bookings to ensure campaigns are delivered efficiently. Review campaign outcomes, present key findings to management and suggest new approaches to improve future advertising results.

Supportive and friendly working environment. Opportunities for career development and professional growth. Work with a collaborative and motivated team.

Opportunity to contribute creative ideas and make a meaningful impact on business growth. Exposure to a variety of advertising projects and campaigns. Long-term career opportunities within a growing business.

Task & Responsibilities

• Develop and execute advertising campaigns to promote the company's products and services.
• Explore consumer preferences, industry developments and market opportunities to guide advertising decisions.
• Create and coordinate promotional content for digital platforms, print media and other advertising channels.
• Work with creative teams and external providers to produce effective advertising materials.
• Identify suitable advertising platforms and manage campaign schedules, budgets and media placements.
• Collaborate with management to ensure advertising activities align with business objectives.
• Track campaign performance, analyse audience engagement and identify areas for improvement.
• Prepare campaign reports and recommend strategies to increase advertising effectiveness and customer reach.

Qualifications & Experience

• Bachelor's degree or higher qualification in Advertising, Marketing, Communications or a related discipline.
• Relevant professional experience in advertising, campaign development or a similar role.
• Strong knowledge of advertising principles, market trends and consumer behaviour.
• Demonstrated ability to plan, coordinate and deliver advertising campaigns across multiple platforms.
• Experience in developing promotional materials and working with creative teams or external agencies.
• Familiarity with digital advertising platforms, social media advertising and campaign analytics.
• Excellent communication, organisational and problem-solving skills.
• Ability to manage multiple projects, meet deadlines and work both independently and collaboratively.

Benefits

• Competitive salary package based on qualifications and experience.

About Company

Colourful Investment Group Pty Ltd is an Australian-based company committed to business growth, innovation and long-term development. We value creativity, teamwork and fresh ideas, and strive to create a positive and supportive working environment.

As we continue to grow, we are looking for talented and motivated individuals to join our team. We offer opportunities for professional development and encourage employees to contribute their skills, knowledge and ideas to our ongoing success.

Job Details

Work Type: Full time Salary: $85000-95000 Job Publish: 12-10-2026 Job Expire: 11-11-2026