Advertising Account Manager

Canvas Group; Sydney; Hybrid; AUD 80,000 - 120,000; Full time

Job summary

Canvas Group in Sydney seeks an experienced Advertising Account Manager to lead client relationships and drive strategic advertising campaigns across digital, social, print and other media. You’ll translate business objectives into campaigns, develop briefs and coordinate with creative and digital teams from strategy through delivery.

Based in Sydney, this ongoing role offers a hybrid working arrangement with a mix of remote and onsite work in Sydney's Inner West.

Qualifications

• Experience in advertising account management within a creative, advertising or digital agency.
• Strong understanding of advertising strategy, campaign planning and production.
• Proven ability to manage multiple campaigns, timelines and budgets.

Responsibilities

• Consult with clients to understand objectives, audiences and opportunities.
• Advise on strategies, channels, and campaign approaches.
• Plan and coordinate campaigns across digital, social, print and media.
• Prepare briefs translating requirements for creative and digital teams.
• Coordinate production including concepts, copywriting, design and media placements.
• Liaise with clients, designers, copywriters and external partners.
• Manage schedules, budgets, estimates, approvals and delivery.
• Monitor campaign performance and reporting to improve outcomes.
• Present recommendations and project updates to clients.
• Identify opportunities to strengthen relationships and expand work.

Skills

Account management

Campaign planning

Client relations

Digital advertising

Brief development

Budget management

Job description

Occupation classification: ANZSCO 225111 – Advertising Specialist

Employment: Ongoing position

Canvas Group is an independent creative agency specialising in brand, advertising, design and digital.

We're looking for an experienced Advertising Account Manager to lead client relationships and help plan, develop and deliver effective advertising campaigns.

Working closely with clients and our creative and digital teams, you'll translate business objectives into advertising strategies, develop clear campaign briefs and coordinate creative production across multiple channels.

You'll be involved from initial strategy and campaign development through to delivery, performance reporting and evaluation, ensuring work meets client objectives, budgets and timelines.

Key responsibilities

• Consult with clients to understand their business objectives, target audiences, advertising requirements and campaign opportunities.
• Advise clients on advertising strategies, campaign approaches and channel selection to build awareness and support business objectives.
• Plan, develop and coordinate advertising campaigns across digital, social, print and other relevant media.
• Prepare strategic and creative briefs, translating client requirements into clear direction for creative and digital teams.
• Coordinate the production of advertising campaigns, including creative concepts, copywriting, design, digital assets and media placements.
• Liaise with clients, designers, copywriters, digital specialists and external production partners throughout campaign development.
• Manage campaign schedules, production budgets, estimates, approvals and delivery requirements.
• Coordinate advertising platform activity, campaign dispatch documentation and reporting with relevant specialists.
• Monitor campaign performance, review reporting and recommend improvements against agreed campaign objectives.
• Present campaign recommendations, creative work and project updates to clients.
• Identify opportunities to strengthen client relationships and develop additional advertising initiatives.

Essential skills and experience

• Demonstrated experience in advertising account management within a creative, advertising or digital agency.
• Strong understanding of advertising strategy, campaign planning, creative development and production.
• Experience advising clients on advertising campaigns, target audiences and communication objectives.
• Ability to develop strategic and creative briefs and coordinate multidisciplinary creative teams.
• Experience working with digital advertising platforms, campaign dispatch documentation and performance reporting.
• Proven ability to manage multiple campaigns, project timelines and budgets.
• Excellent client relationship management, communication and presentation skills.
• Strong organisational skills, attention to detail and problem-solving ability.
• Confidence working independently and collaboratively with clients and creative teams.

Working arrangements

This is an ongoing position based in Sydney, with a combination of working from home and onsite work in Sydney's Inner West.

Applicants must be Australian citizens or permanent residents only.