Account Director

Bread Agency; Sydney; Hybrid; AUD 120,000 - 170,000; Full time

Benefits offered by this job

Remote-friendly

Training support

Career growth

Job summary

Bread Agency in Sydney is seeking an Account Director to lead client partnerships and steer social media campaigns with a fresh, adventurous approach.

You’ll manage senior client relationships, develop social and influencer strategies, oversee creative campaigns, and coordinate content creators across platforms.

This remote-friendly role includes 2–3 days in Surry Hills, ongoing training, budgets, timelines, and opportunities to shape bold campaigns with measurable impact.

Qualifications

• 7-8+ years marketing experience in social media.
• Strategic thinker with account leadership abilities.
• Senior client partner with strong relationship skills.
• Operational excellence and attention to detail.
• Experience with paid social media platforms (CPMs/CPCs).
• Fluency across platforms from TikTok to Pinterest.

Responsibilities

• Build strong, trusted partnerships with clients as the senior point person.
• Develop social and influencer strategies using latest trends.
• Lead creative campaign responses and coordinate cross-functional teams.
• Source briefs and oversee creators and social managers for engaging content.
• Set multi-platform content calendars and oversee team execution.
• Identify trends and opportunities across platforms to stay ahead.
• Oversee paid media strategy and implementation.
• Provide senior guidance for community engagement across platforms.
• Contribute to and analyze social media reports.
• Independently manage projects to high performance and efficiency.
• Oversee day-to-day project management: timelines, scoping, forecasting, invoicing, resources.

Skills

Account management

Strategic thinking

Client relationships

Project management

Creativity

Attention to detail

Paid media experience

Tools

Meta Ads Manager

TikTok Ads

Pinterest Ads

Job description

We're looking for a passionate Account Director to join the fun. As experts in social media, we're looking for someone who shares our obsession and excitement for what's next in social and who is ready to do something a bit different.

As an Account Director, you'll manage and nurture some of our clients' relationships while working with us to win and onboard new clients. Collaborating with the rest of the Bread team, you'll oversee the implementation of social strategies and creative campaigns across platforms.

You’ll play a vital role in ensuring client satisfaction, fostering creativity, executing top-notch strategies and cultivating a fun work environment. In return, we'll provide you with the freedom to explore, learn, and create work that you'll be proud of and to have a lot of fun along the way - it's one of our promises!

THE ROLE

• As a trusted advisor to clients, you'll build strong, trusting partnerships while acting as the senior point person on accounts
• Develop social and influencer strategies using the latest trends and insights
• Lead creative campaign responses, bringing strategic thinking and creativity together in interesting ways
• Source, brief and oversee a mix of talented content creators and social media managers in the development of social content that stops the scroll
• Set the direction for multi-platform content calendars that push top-notch creativity and oversee the team while they develop them
• Identify relevant trends and opportunities for clients across social platforms - staying ahead of what's happening
• Oversee paid media strategy and implementation
• Senior oversight and strategy for impactful community engagement (across all social platforms)
• Contribute to, review and analyse social media reports
• Independent management of projects to the highest degree of performance and operational excellence
• Daily operational management: project management, timeline delivery, scoping, forecasting, capacity planning, invoicing, resource management, financial reporting

THE WISHLIST

• With min 7-8+ years marketing experience in a social media
• You may not be a strategist, but you'll be a strategic thinker
• Account management is your superpower as a trusted senior client partner
• Operational excelence is your middle name, and you've got an eye for the tiniest of details
• (noticed the typo?)
• You read more social newsletters than we do, knowing what's new and what's hot in the social and digital space
• You care about creativity and push for the best outcomes time and time again
• You've been up close and personal with paid media platforms and know your CPMs from your CPCs
• You're fluent in a wide range of social platforms from TikTok to Pinterest

PERKS

Sydney-based

We're working from home, our offices in Surry Hills (2-3 days per week), client offices, cafes, and galleries. We encourage you to visit new places and explore new things, and that means we support you in taking the work on the road. As long as the work is great, done on time, and we plan this with you, we're not too fussed if you want to head away for a few days.

Train to your heart's desire

From access to online training programs to in-person sessions, we're big fans of training and will support you to do what you need to do to be at the top of your game.

Accelerate your career

We're driven, experienced and full of ambition, meaning you'll have work and learning experiences that you might not get access to in bigger places with many more layers.