Global RTM Strategy Lead

Red Bull Gruppe; Salzburg; Hybrid; EUR 24.000 - 29.000; Vollzeit

Zusammenfassung

Red Bull in Salzburg, Austria seeks a Route-to-Market Strategy Manager to shape and drive global RTM strategy across On Premise and Off Premise channels. You will partner with senior leaders and regional teams to translate strategy into measurable business impact and lead the digital transformation of RTM capabilities to enable omnichannel growth.

You will develop scalable RTM frameworks, align global priorities with local markets, and identify opportunities to improve distribution,

Qualifikationen

• 7+ years of experience in route-to-market strategy, sales strategy, commercial excellence, distribution, or channel management across multiple markets.
• Strong ability to influence senior leaders and manage cross-functional initiatives.
• Experience with digital transformation, analytics, CRM systems, or sales technology.
• Excellent communication, facilitation, analytical and stakeholder management skills.
• Willingness to travel internationally (20-30%).

Aufgaben

• Shape and drive Red Bull's global RTM strategy across On Premise and Off Premise channels to optimize distribution and execution.
• Lead the digital transformation of RTM capabilities and drive omnichannel initiatives and eB2B growth.
• Translate global priorities into scalable RTM solutions for local markets and ensure consistent execution across regions.
• Collaborate with senior leaders, regional teams, and cross-functional stakeholders to translate strategy into measurable business impact.
• Identify opportunities to improve distribution, availability, and customer coverage and drive RTM efficiency.

Kenntnisse

Route-to-market

Sales strategy

Commercial excellence

Distribution

Channel management

Tools

CRM systems

Sales technology

Analytics

Jobbeschreibung

Red Bull in Salzburg, Austria seeks a Route-to-Market Strategy Manager to shape and drive global RTM strategy across On Premise and Off Premise channels. You will partner with senior leaders and regional teams to translate strategy into measurable business impact and lead the digital transformation of RTM capabilities to enable omnichannel growth.

You will develop scalable RTM frameworks, align global priorities with local markets, and identify opportunities to improve distribution,