DACH Media Planner & Buyer: Growth & Impact

Bitpanda; Wien; Hybrid; EUR 50,000 - 70,000; Full time

Benefits offered by this job

Hybrid working model

Stock option plan

25 days annual leave

Job summary

Bitpanda in Vienna seeks a seasoned Media Planner/Buyer to steer cross-channel media buying across the DACH and CEE regions. You will negotiate with publishers, manage contracts, and maintain a centralized view of placements and campaigns to optimize reach and efficiency.

Ideal candidates bring 4+ years of media planning/buying experience, strong numerical skills, and fluency in German. The role supports hybrid work with competitive compensation and stock options.

Qualifications

• Min. four years in media planning and buying, agency-trained or client-side at a brand that buys heavily in DACH.
• You have personally negotiated with publishers and broadcasters and can quote the result.
• You are numerate: you can argue CPM, reach and rate assumptions with Finance.
• You have handled multi-year or inherited contracts and their renegotiation.
• Native or fluent German; based in Vienna.

Responsibilities

• Plan, buy, and execute cross-channel ATL, OOH, print, and digital media across DACH and CEE directly with publishers and broadcasters.
• Manage media contracts, renegotiations, and wind-downs in close alignment with Legal and Commercial teams.
• Maintain a centralized inventory view of placements, creative assets, booking documentation, and campaign reports.
• Oversee media budgets and campaign performance to continuously optimize investments for maximum reach and efficiency.
• Improve media buying processes, tools, and standards while exploring emerging ad technologies (e.g. inhouse DSP, Adserver).

Skills

Media planning & buying

Negotiation with publishers

Numerical accuracy

Contract renegotiation experience

Tools

Inhouse DSP

Adserver

Job description

Bitpanda in Vienna seeks a seasoned Media Planner/Buyer to steer cross-channel media buying across the DACH and CEE regions. You will negotiate with publishers, manage contracts, and maintain a centralized view of placements and campaigns to optimize reach and efficiency.

Ideal candidates bring 4+ years of media planning/buying experience, strong numerical skills, and fluency in German. The role supports hybrid work with competitive compensation and stock options.