Strategic Media Planning Manager

dentsu; Municipio de Esquel; On-site; ARS 1,200,000 - 2,200,000; Full time

Job summary

Iprospect in Buenos Aires is seeking a Manager, Planning with a strong media background to guide day-to-day and strategic media partner activities. You will work with onshore management to coordinate across channels, ensure objectives are met, and drive integrated plans for clients.

Ideal candidates bring 3-4 years in media planning, excellent communication, and familiarity with major toolsets. This permanent role offers growth in a fast-paced environment with diverse campaigns across

Qualifications

• 3-4 years of total experience.
• Relevant media planning and buying experience with digital focus.
• English proficiency for email and verbal communication.
• Familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools.
• Hands-on experience with media planning/activation across Paid Search, Paid Social, Programmatic, Native, Video, CTV/OTT and traditional channels.
• Thrives in a fast-paced environment and adapts plans to changing client objectives.
• Strong analytical skills and ability to relate results to client objectives.
• Strong project management skills.
• Excellent communication and negotiation skills.

Responsibilities

• Experience working on one large account.
• Coordinate across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radio, etc).
• Manage upper funnel media awareness campaigns.
• Coordinate with creative agencies on assets and needs.
• Design integrated media plans across channels (TV, CTV, Video, Social, Programmatic, Audio).
• Communicate with clients about questions, concerns and media initiatives.
• Evaluate timelines and manage day-to-day deliverables.
• Analyze competitive landscapes and compile insights.
• Manage a large Media Budget and Flowchart.
• Drive media channel selection and explore new opportunities.

Skills

English communication

Analytical skills

Project management

Negotiation skills

Education

3-4 years total experience

Tools

Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools

Job description

Iprospect in Buenos Aires is seeking a Manager, Planning with a strong media background to guide day-to-day and strategic media partner activities. You will work with onshore management to coordinate across channels, ensure objectives are met, and drive integrated plans for clients.

Ideal candidates bring 3-4 years in media planning, excellent communication, and familiarity with major toolsets. This permanent role offers growth in a fast-paced environment with diverse campaigns across