Senior Marketing Manager

Monster Energy; Buenos Aires; Presencial; USD 40.000 - 70.000; Jornada completa

Descripción de la vacante

A leading company in the FMCG sector seeks a Senior Marketing Manager in Buenos Aires. This role entails the management of brand marketing strategies, overseeing marketing contracts, and driving performance indicators. Ideal candidates will have over 10 years of experience in marketing and FMCG industries, with a strong background in project management and brand strategy.

Formación

• More than 10 years of experience in marketing and project management.
• Advanced Microsoft Office skills necessary.
• Fluent English is required.

Responsabilidades

• Manage strategic marketing direction and plans for brands.
• Identify key business performance indicators and ensure quarterly execution.
• Oversee marketing contracts and guide teams on execution models.

Conocimientos

Project Management

Negotiation

Digital Marketing

Brand Strategy

Event Management

Educación

Bachelor's Degree in Business Administration, Marketing, or Communications

Master of Business Administration (MBA)

Herramientas

Microsoft Office

Descripción del empleo

Position Summary

In the position of Sr Marketing Manager you will be responsible for management of the strategic marketing direction of the brands; support and management of brands’ marketing objectives, strategies and philosophies; creation, planning, execution, recapping and post‐evaluation of marketing events and programs, integrate all the platforms.

Essential Job Functions

• Identifying and aligning key business performance indicators for all the strategic pillars and ensuring quarterly execution of plans. Periodic tracking and reporting of the performance indicators and suggest changes when required.
• Entrench the brands organically into relevant Sports, Gaming, Music & Culture with the right associations and use these platforms to develop new insightful ideas. Identifying key pillar based national intellectual property to activate the brand among target audience.
• Plan and align execution models for the strategic pillars, guide teams to activate as per plan. Inspection of plan vs execution to meet global standards of activation and engagement.
• Own and manage marketing contracts and support timely revisions for execution of all plans. Co-ordination with global counterparts for changes & revisions of contract and provide clarity to the system on specific nuances for seamless sign off.
• Work on digital activities or promotions, content videos.
• Presenting and aligning National quarterly plans integrate feedback from bottlers and revise plans to support business. Inspection of plan vs execution and guiding the regional team to meet global standards of activation and engagement.
• Negotiate exclusivity & deliverables with agencies/strategic partners to leverage and create unique sampling, sales opportunities.
• Ensure all branding, logo use is acceptable at all events, activations and it is approved.
• Closure, handover of all with execution plan, toolkit and clear deliverables.

Position Requirements

• Prefer a Bachelor's Degree in the fields of Business Administration, Marketing, Communications or related field of study.
• Prefer Masters of Business Administration (MBA).
• Additional Experience Desired: More than 10 years of experience in marketing, managing projects.
• Additional Experience Desired: More than 10 years of experience in Fast‐moving consumer goods (FMCG) industry.
• Computer Skills Desired: Advanced user Microsoft Office (PowerPoint, Excel MS Word, and Outlook).
• Additional Knowledge or Skills to be Successful in this role: Fluent English desired.
• Be available to travel for work in the Latin America region.