Senior DTC Paid Search Strategist — Remote Ownership

Sweat Pants Agency LLC; La Pampa; Remote; ARS 92,241,000 - 138,361,000; Full time

Job summary

Sweat Pants Agency Llc is seeking a Paid Search Strategist for DTC eCommerce with a fully remote setup. You will own Google accounts end-to-end, speak directly with clients, and defend your attribution decisions.

You will manage brand and non-brand campaigns and optimize across the funnel, including Shopping, PMax, and landing pages. You should be fluent in English, comfortable with US Eastern business hours for calls, and able to work from anywhere.

Qualifications

• Own a set of DTC accounts as the strategist and client contact.
• Audit campaigns, structure, keywords, and tracking before touching any account.
• Own the end-to-end funnel across feed, landing pages, and conversions.

Responsibilities

• Manage DTC Google accounts end to end and be the client’s direct point of contact.
• Present results, plans, and reasoning to the client and defend your calls.
• Audit accounts, campaign structure, keywords vs search terms, and conversion tracking.
• Run branded and non-brand campaigns as separate entities for clear reporting.
• Explain attribution and defend your approach to NC-CPA and NC-ROAS.

Skills

Paid search

DTC eCommerce

Attribution modeling

Analytical thinking

Tools

GA4

GTM

Shopify

Job description

Sweat Pants Agency Llc is seeking a Paid Search Strategist for DTC eCommerce with a fully remote setup. You will own Google accounts end-to-end, speak directly with clients, and defend your attribution decisions.

You will manage brand and non-brand campaigns and optimize across the funnel, including Shopping, PMax, and landing pages. You should be fluent in English, comfortable with US Eastern business hours for calls, and able to work from anywhere.