Senior Data & Analytics Lead, Remote LATAM

Cognizant; Neuquén; Remote; ARS 139,086,000 - 200,903,000; Full time

Job summary

Cognizant is seeking a Data & Analytics Manager for a remote, LATAM-focused role in performance marketing for universities and nonprofits. Lead dashboards, analytics strategy, and data-driven decisions to improve campaign outcomes.

Work closely with Paid Media, Account Services, Leadership, and external partners to transform complex marketing data into clear insights. Remote in USD, compensation based on experience and scope.

Qualifications

• 5+ years of analytics or marketing data experience.
• Strong reporting, dashboards, and data visualization skills.
• Experience with marketing KPIs and lead generation reporting.
• Familiarity with CRM systems like Salesforce, HubSpot, or Slate.

Responsibilities

• Build and maintain dashboards and reporting systems.
• Analyze marketing and CRM data to identify trends and opportunities.
• Monitor campaign performance and provide actionable insights.
• Support conversion tracking and data accuracy across platforms.
• Collaborate with Paid Media, Account Services, and Leadership teams.
• Help improve analytics processes and reporting operations.
• Research new tools and solutions to support growth.

Skills

Analytics experience

Reporting & dashboards

Data visualization

English fluency

Tools

Salesforce

HubSpot

Slate

Job description

Cognizant is seeking a Data & Analytics Manager for a remote, LATAM-focused role in performance marketing for universities and nonprofits. Lead dashboards, analytics strategy, and data-driven decisions to improve campaign outcomes.

Work closely with Paid Media, Account Services, Leadership, and external partners to transform complex marketing data into clear insights. Remote in USD, compensation based on experience and scope.