Remote Paid Media Lead - Higher Ed Growth

Atomic Hr; Ciudad de Mendoza; Remote; ARS 113,691,000 - 181,906,000; Full time

Job summary

Atomic Hr’s client is a fast-growing performance marketing agency focused on higher education and nonprofit sectors. The Paid Media Specialist will own the strategy, performance, and optimization of paid campaigns for education-focused partners, driving inquiries, applications, enrollments, and student engagement.

You will oversee multi-channel media efforts across Google Ads, Meta Ads Manager, LinkedIn Ads, Display, YouTube, and Streaming Media, collaborating with analytics and creative teams

Qualifications

• 5+ years of Paid Media experience.
• Experience managing performance-focused digital campaigns.
• Strong knowledge of major paid media platforms.

Responsibilities

• Lead Paid Media strategy and execution across channels for education partners.
• Own campaign performance and ensure alignment with partner goals.
• Monitor performance and provide reporting, insights, and optimization recommendations.
• Identify and execute testing opportunities to improve results.
• Collaborate with creative, analytics, and account teams to ensure strong campaigns.
• Stay informed on Paid Media trends and platform updates in higher education marketing.

Skills

Paid media strategy

Campaign optimization

Analytics & reporting

Cross-functional collaboration

Tools

Google Ads

Meta Ads Manager

LinkedIn Ads

Job description

Atomic Hr’s client is a fast-growing performance marketing agency focused on higher education and nonprofit sectors. The Paid Media Specialist will own the strategy, performance, and optimization of paid campaigns for education-focused partners, driving inquiries, applications, enrollments, and student engagement.

You will oversee multi-channel media efforts across Google Ads, Meta Ads Manager, LinkedIn Ads, Display, YouTube, and Streaming Media, collaborating with analytics and creative teams