Remote Growth Media Strategist — Own the Funnel

Ghost Sherpa, LLC; Neuquén; Remote; ARS 185.448.000 - 278.173.000; Vollzeit

Zusammenfassung

Sweat Pants Agency is seeking a remote Google Ads Media Buyer / Growth Strategist to own end-to-end Google accounts for 50 DTC/eCommerce brands. You will directly engage clients, defend decisions, and drive accountable growth.

You will own the funnel, from feed to checkout, and optimize across Brand and Non-Brand campaigns. You should have hands-on spend management, be fluent in English, and be comfortable with AI tools to build landing pages.

Qualifikationen

• Hands-on Google Ads with meaningful spend in DTC/eCommerce.
• Experience explaining marketing decisions to clients in English.

Aufgaben

• Own a set of DTC accounts end-to-end, including client communication.
• Audit client accounts before touching anything: structure, keywords, negatives, bidding, health, landing pages, tracking.
• Manage brand and non-brand campaigns as separate entities and report separately.
• Understand PMax, and separate branded vs non-branded impact.
• Keep Google automation in check and audit auto-generated assets and sitelinks.
• Own the product feed: Merchant Center hygiene and feed impact on Shopping/PMax.
• Own tracking: GA4, GTM, Shopify goal imports and conversions.
• Diagnose bottlenecks across creative, offers, AOV, landing pages, checkout, and tracking.
• Build necessary pages or scripts to remove constraints.

Kenntnisse

Google Ads

DTC & eCommerce

ROAS optimization

Client communication

Attribution modeling

PMax / Shopping

GA4 / GTM

Landing pages & tracking

AI tooling / Claude

Tools

Google Ads

GA4

GTM

Merchant Center

Shopify

Claude / AI tools

Jobbeschreibung

Sweat Pants Agency is seeking a remote Google Ads Media Buyer / Growth Strategist to own end-to-end Google accounts for 50 DTC/eCommerce brands. You will directly engage clients, defend decisions, and drive accountable growth.

You will own the funnel, from feed to checkout, and optimize across Brand and Non-Brand campaigns. You should have hands-on spend management, be fluent in English, and be comfortable with AI tools to build landing pages.