Remote Google Ads Growth Strategist - End-to-End Impact

Ghost Sherpa, Llc; Neuquén; Remote; ARS 138,998,000 - 231,664,000; Full time

Job summary

Sweat Pants Agency is seeking a Google Ads Media Buyer / Growth Strategist for a remote role. You will own end-to-end Google Ads management for a set of DTC/eCommerce brands, directly speaking with clients and driving revenue through rigorous attribution and optimization.

You will audit accounts, manage brand vs. non-brand strategies, and own feed, tracking, and PMax performance. A global, autonomous work style with US Eastern client calls is expected.

Qualifications

• Hands-on Google Ads with meaningful spend on DTC/eCommerce, able to explain CPA/ROAS and what changed.
• Fluent in the full stack: Search, Shopping, PMax, Demand Gen, YouTube, Merchant Center, GA4, GTM.

Responsibilities

• Own a set of DTC accounts as strategist, buyer, and direct client contact; budgets range from $5k/month to six figures.
• Own the client relationship; present results, plan, and reasoning; be the primary contact.
• Perform audits before touching accounts: structure, keywords vs search terms, negatives, bidding per campaign type, impression share, feed health, landing pages, audiences, conversions tracking.
• Run brand and non-brand as separate businesses; manage brand as assisted conversions and maintain target impression share; manage non-brand growth.
• Understand PMax impact; distinguish branded vs non-branded volume; set appropriate targets.
• Keep Google's automation under control; audit auto-generated assets/recommendations and sitelinks.
• Own the feed: Merchant Center hygiene, product titles, disapprovals, promotions; assess impact on Shopping and PMax.
• Own the tracking: GA4, GTM, Shopify goal imports, enhanced conversions, offline imports; reconcile discrepancies.
• Diagnose bottlenecks and implement fixes across creative, offer, AOV, landing pages, checkout, and tracking.
• Build required assets: landing pages, scripts, and reporting; leverage AI tools to ship solutions.
• Communicate ideas in English at a native or near-native level; defend your reasoning to clients.

Job description

Sweat Pants Agency is seeking a Google Ads Media Buyer / Growth Strategist for a remote role. You will own end-to-end Google Ads management for a set of DTC/eCommerce brands, directly speaking with clients and driving revenue through rigorous attribution and optimization.

You will audit accounts, manage brand vs. non-brand strategies, and own feed, tracking, and PMax performance. A global, autonomous work style with US Eastern client calls is expected.