Remote DTC Growth Strategist: Google Ads & Analytics

Impulso Media; Neuquén; Remoto; ARS 185.750.000 - 278.625.000; Tempo integral

Resumo da vaga

Sweat Pants Agency, a remote-focused growth agency, seeks a Google Ads Media Buyer / Growth Strategist to own end-to-end Google Ads for a set of DTC accounts. You will be the client’s direct point of contact, presenting results and reasoning, and defending your decisions when things aren’t working.

You’ll own the funnel from feed to landing page and tracking, work with GA4/GTM/Shopify and PMax/YouTube, and optimize for NC-CPA and NC-ROAS with a data-driven, ownership-first mindset.

Qualificações

• Hands on Google Ads with meaningful spend on DTC and ecommerce.
• Fluent in English at native or near-native level.
• Experience with Shopping, PMax, and YouTube.
• Able to audit accounts and defend decisions with data.

Responsabilidades

• Own a set of DTC accounts as the strategist, the buyer, and the client’s direct point of contact.
• Audit before you touch anything: campaign structure, keywords, negatives, bidding, feed health, landing pages, tracking.
• Run brand and non-brand as separate, report separately to show incremental impact.
• Know what PMax is actually doing and separate branded vs. non-branded volume.
• Keep Google’s automation on a leash and audit auto features.
• Own the feed: Merchant Center hygiene, titles, promotions, feed impact on Shopping and PMax.
• Own the tracking: GA4, GTM, conversions, offline imports; reconcile numbers.
• Diagnose bottlenecks and fix them across creative, offers, AOV, landing pages, and checkout.
• Build landing pages and scripts to remove constraints and scale.

Conhecimentos

Google Ads

PPC Management

Attribution

Client communication

Ferramentas

GA4

GTM

Shopify

Merchant Center

Claude

Descrição da vaga

Sweat Pants Agency, a remote-focused growth agency, seeks a Google Ads Media Buyer / Growth Strategist to own end-to-end Google Ads for a set of DTC accounts. You will be the client’s direct point of contact, presenting results and reasoning, and defending your decisions when things aren’t working.

You’ll own the funnel from feed to landing page and tracking, work with GA4/GTM/Shopify and PMax/YouTube, and optimize for NC-CPA and NC-ROAS with a data-driven, ownership-first mindset.