Remote Data-Driven Creative Strategist (Paid Social)

Testily; Buenos Aires; Remote; ARS 122,988,000 - 184,482,000; Full time

Benefits offered by this job

100% remote team

Async-friendly workflow

Education stipend $500 quarterly

Job summary

Testily is seeking a Creative Strategist to turn insights into ad concepts that convert for multiple eCommerce brands. You’ll lead creative testing and direction across Meta, TikTok, and other paid social channels in a fully remote, full-time role based in the U.S. or Canada.

You’ll collaborate with creators, editors, designers, and account managers to develop, test, and scale winning ads, while maintaining a high creative bar and fast production pace.

Qualifications

• 1–3 years of paid social creative experience, ideally in eCommerce.
• Proven track record of creative that drives measurable results (CTR, CVR, CPA, ROAS).
• A strong portfolio of paid social creatives, especially UGC-style ads for TikTok/Meta.
• Strong grasp of copy, hooks, framing, pacing, structure, and storytelling.
• Comfort working with UGC creators, editors, and designers with clear feedback.
• Analytical mindset: translate performance data into creative next steps.
• Excellent communication, organization, and time-management skills.

Responsibilities

• Lead creative strategy and testing for 3–5 eCommerce brands across Meta, TikTok, and other paid social platforms.
• Develop data-backed creative hypotheses, plan structured tests, and iterate to scale winners.
• Write clear, actionable creative briefs for creators, editors, and designers—providing precise direction from hook to CTA.
• Review ad performance and creative metrics to identify winning angles, patterns, and next-round opportunities.
• Partner with Account Managers to connect creative insights to campaign KPIs and client reporting.
• Maintain a high creative bar while ensuring consistent weekly output.
• Keep production moving fast without sacrificing clarity or quality.

Skills

Paid social advertising

Creative testing

Data analysis

Campaign optimization

UGC-style ads

Copywriting basics

Tools

Meta Ads Manager

TikTok Ads Manager

Job description

Testily is seeking a Creative Strategist to turn insights into ad concepts that convert for multiple eCommerce brands. You’ll lead creative testing and direction across Meta, TikTok, and other paid social channels in a fully remote, full-time role based in the U.S. or Canada.

You’ll collaborate with creators, editors, designers, and account managers to develop, test, and scale winning ads, while maintaining a high creative bar and fast production pace.