Integrated Media Planning Manager

dentsu; Municipio de Esquel; Presencial; ARS 900.000 - 1.300.000; Jornada completa

Descripción de la vacante

Iprospect in Buenos Aires leads offshore media planning for global clients and coordinates with teams in other countries. The role requires strong knowledge of both traditional and digital media and experience managing large budgets.

You will collaborate with cross-functional teams to design and execute integrated media plans, and you will engage directly with clients to address questions and opportunities in a fast-paced environment.

Formación

• Bachelor’s degree or equivalent experience.
• 3–4 years of total experience.
• Relevant media planning and buying with digital focus.
• English language proficiency for email and verbal communication.
• Familiar with media tools and research platforms like Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Web Analytics, and Ad Servers.

Responsabilidades

• Experience working on one large account (ideally retail).
• Coordinate across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radio).
• Coordinate with creative agencies on assets and needs.
• Design integrated media plans across channels (TV, CTV, Video, Social, Programmatic, Audio).
• Direct client communications on questions/initiatives and manage timelines.
• Analyze competitive landscapes and compile insights.
• Manage a large media budget and flowchart.
• Participate in offshore team virtual meetings and in-office engagement in Buenos Aires.

Conocimientos

Media planning

Digital media

Analytical skills

Project management

Client communication

English proficiency

Educación

Bachelor’s degree

Herramientas

Media Ocean

DDS

Nielsen Ad Intel

Pathmatics

Media Tools

Web Analytics

Ad Servers

Descripción del empleo

Iprospect in Buenos Aires leads offshore media planning for global clients and coordinates with teams in other countries. The role requires strong knowledge of both traditional and digital media and experience managing large budgets.

You will collaborate with cross-functional teams to design and execute integrated media plans, and you will engage directly with clients to address questions and opportunities in a fast-paced environment.