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TurFresh is seeking an Inbound Sales Performance Leader to elevate the conversion rate of our remote inbound team. This 90-day performance engagement prioritizes coaching, accountability, role-playing, and AI-driven insights to deliver measurable improvements.
You will own coaching routines, conduct one-on-one sessions, review calls, and partner with Sales Ops to optimize the customer journey. Remote role with US Pacific hours, with a path to a long-term leadership position.
Location: Remote. Candidates must be available during U.S. Pacific business hours and possess excellent spoken and written English.
Employment Type: Initial 90-Day Performance Engagement (Contract), with the opportunity to transition into an along-term role based on results.
Help Great Salespeople Become Elite
TurFresh is the original and most established artificial turf cleaning and maintenance company, serving homeowners and businesses across multiple states.
For over 26 years, we’ve focused on creating cleaner, safer, more enjoyable outdoor spaces while building lasting customer relationships. Every interaction, from the first call to ongoing service, is designed to earn trust and deliver long-term value.
We continuously improve how we sell, coach, operate, and serve by embracing AI, testing new ideas, and holding ourselves accountable. We value curiosity and a commitment to getting better every week.
Through our Turf Rescue initiative, we make regular donations to animal shelters and rescues, supporting the care of dogs and helping the organizations that protect and rehome them.
Our sales team is not broken. They’re successful, highly coachable, and committed to continuous improvement. They voluntarily attend weekly training, embrace feedback, and actively seek coaching because they want to become exceptional at their craft.
We’re looking for someone who shares that mindset.
Improve our inbound sales team’s conversion rate.
Everything else, including coaching, accountability, role-playing, call reviews, AI insights, training reinforcement, and performance management, exists to accomplish that goal.
This role begins as an Initial 90-Day Performance Engagement because we believe leadership should be demonstrated through results, not resumes or titles.
At the end of the engagement, the question should be simple:
Did our sales team improve because you were here?
If the answer is yes, we’ll want to continue building together in a long-term leadership role.
Our business is different from most home service companies.
We are not trying to generate more leads. We are focused on converting more of the opportunities we already earn.
TurFresh has been in business for more than 26 years, but we don’t operate like a company that’s satisfied with the status quo.
We’re constantly refining how we sell through AI, call analysis, operational feedback, experimentation, evolving sales playbooks, and continuous learning.
You’ll join a company that already has a strong operating foundation, including:
We don’t expect you to arrive with a canned methodology. We expect you to learn our business quickly, contribute ideas, reinforce what works, challenge what doesn’t, and help us continuously improve how we coach and how we sell.
Success is measured by results, not activity.
We’re far more interested in how you’ve improved sales performance than where you’ve worked.
The ideal candidate has successfully improved the performance of an inbound sales team by coaching better customer conversations, reinforcing consistent execution, and holding people accountable for improvement.
You should have experience:
If you’ve helped our salespeople improve, and the results demonstrate that impact, we’ll be excited to discuss a permanent leadership opportunity.
If you’re excited by the opportunity to help great salespeople become elite, and you can prove it, we’d love to meet you.