Growth Marketing Manager

We are seeking a Paid Media Buyer to join our dynamic team focused on promoting a new American music artist.

Responsibilities

1. Campaign Development and Execution
   - Design and implement effective paid media strategies tailored to promote new music artists and their releases.
   - Monitor and optimize campaign performance across platforms such as Google Ads, Facebook, Instagram, YouTube, and Spotify to ensure maximum reach and ROI.
2. Target Audience Engagement
   - Analyze market trends and audience preferences to target ads effectively.
   - Create compelling ad copy and visuals that resonate with the target demographic of new music artists.
3. Budget Management and Reporting
   - Manage budgets allocated for media buying to maximize campaign effectiveness without overspending.
   - Prepare detailed reports on campaign performance, insights, and recommendations for future strategies.

Requirements

1. Technical Skills
   - 3+ years of experience in digital marketing or media buying, preferably in the entertainment or music industry.
   - Proficient in using digital advertising tools and platforms, including DSPs, Google Ads, and social media advertising.
   - Strong analytical skills with experience in data analysis and performance metrics.
   - Ability to handle multiple projects simultaneously with excellent organizational skills.
2. Soft Skills
   - Strong communication and interpersonal skills to effectively collaborate with team members and external partners.
   - Creative thinking with the ability to produce innovative and original ideas for ad campaigns.
   - Problem-solving skills to adapt strategies based on campaign results and feedback.
3. Mentality
   - A passion for music and a commitment to promoting new talent.
   - Proactive attitude with a focus on continuous improvement and learning.
   - Resilience under pressure and flexibility to adapt to changing industry trends and campaign requirements.