Growth Lead, Latam

buscojobs Argentina; Entre Ríos; A distancia; ARS 120.690.000 - 160.921.000; Jornada completa

Descripción de la vacante

A leading crypto exchange seeks a Growth Lead for LATAM to drive strategic growth initiatives across multiple channels. The ideal candidate will have over 8 years in digital marketing, expertise in user acquisition, and a deep understanding of LATAM user behavior. This full-time position offers competitive compensation and opportunities for professional development.

Servicios

Competitive compensation

L&D programs and education subsidies

Team building and company events

Formación

• 8+ years in growth, digital marketing, or user acquisition.
• Proven success managing multi-channel campaigns with measurable growth.
• Experience in crypto, fintech, or tech industries.

Responsabilidades

• Develop and implement innovative, data-driven growth strategies for LATAM.
• Manage multi-channel growth plans including paid acquisition and social media.
• Localize marketing strategies for LATAM audiences.

Conocimientos

Growth strategy development

Digital marketing

User acquisition

Multi-channel campaigns

Fluency in Spanish and English

Descripción del empleo

Join to apply for the Growth Lead, LATAM role at OKX.

At OKX, we believe that the future will be reshaped by crypto, contributing to individual freedom. We are a leading crypto exchange and developer of OKX Wallet, providing access to crypto trading and decentralized applications (dApps). Our core principles—We Before Me, Do the Right Thing, and Get Things Done—drive our culture and environment.

We seek a Growth Lead to expand OKX’s presence across LATAM, owning strategy and execution across multiple channels to grow our brand, user base, and market share. This high-impact role is ideal for a crypto-passionate leader thriving in dynamic environments.

Responsibilities

• Develop and implement innovative, data-driven growth strategies for LATAM.
• Manage multi-channel growth plans, including paid acquisition, PR, SEO/ASO, social media, content, affiliates, and offline activations.
• Localize marketing strategies to resonate with LATAM audiences while maintaining brand consistency.
• Collaborate with cross-functional teams to align initiatives and achieve results.
• Manage the entire user lifecycle: acquisition, activation, engagement, retention, and reactivation.
• Analyze data to optimize campaigns and report on KPIs like user growth, engagement, and trading volume.
• Build partnerships with community leaders, influencers, and media outlets in the region.
• Adapt global strategies for local execution, ensuring cultural relevance and compliance.
• Represent LATAM user needs internally to influence product and initiatives.

Qualifications

• 8+ years in growth, digital marketing, or user acquisition, preferably in crypto, fintech, or tech industries.
• Proven success managing multi-channel campaigns that yield measurable growth.
• Strong expertise in paid acquisition, SEO/ASO, paid social, PR, and content marketing.
• Deep understanding of cryptocurrency, blockchain, and LATAM user behavior.
• Fluent in Spanish and English; Portuguese is a plus.
• Ability to work independently in a fast-paced, remote environment.
• Data-driven with a focus on ROI and performance metrics.
• Experience scaling growth initiatives across multiple LATAM countries is highly preferred.

Nice to Have

• Experience at a major crypto exchange or fintech company.
• Background in high-growth startups or multinational environments.
• Passion for blockchain, DeFi, and crypto innovation.
• Competitive compensation
• L&D programs and education subsidies
• Team building and company events
• Additional benefits communicated during the process

Additional Info

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job functions: Business Development, Marketing, Product Management
• Industries: IT Services and Consulting

This job posting is active and accepting applications.