End-to-End Paid Search Strategist (Remote)

Sweat Pants Agency LLC; Santa Fe Capital; Remote; ARS 185,448,000 - 293,627,000; Full time

Benefits offered by this job

Remote work

Job summary

You will work with a portfolio of 50 DTC/eCommerce brands, guiding strategy and optimization across Search, Shopping, PMax, and YouTube, and collaborating on landing pages and tracking setups.

Qualifications

• Hands-on Google Ads with DTC/eCommerce spend and real results.
• Ability to own the entire funnel and communicate with clients.
• Experience optimizing brand vs non-brand campaigns and PMax.

Responsibilities

• Own a set of DTC accounts as strategist, buyer, and client contact.
• Conduct real audits: structure, keywords, negatives, bidding, feed health, landing pages, conversions.
• Present results, plans, and reasoning directly to clients; defend your calls.
• Run brand and non-brand separately and report them distinctly.
• Know what PMax is doing and set appropriate targets.
• Keep Google's automation under control and audit auto features.
• Own the feed, including Merchant Center hygiene and product data.
• Own tracking (GA4, GTM, Shopify goals) and reconcile numbers.

Skills

Account ownership

Client communication

Analytics & attribution

PMax/Shopping strategy

Campaign structure review

Tools

GA4

GTM

Shopify

Merchant Center

Claude Code

Vercel

Loom

Job description

You will work with a portfolio of 50 DTC/eCommerce brands, guiding strategy and optimization across Search, Shopping, PMax, and YouTube, and collaborating on landing pages and tracking setups.