Director, Marketing Strategy Consulting (LATAM)

EPAM Systems; Argentina; Remote; ARS 278,173,000 - 401,805,000; Full time

Benefits offered by this job

Healthcare benefits

Global career opportunities

Paid time off

Upskilling and certification

Job summary

EPAM Systems Inc. is seeking a Director of Marketing Strategy Consulting to guide CMOs and digital leaders across the full marketing mix, including AI-enabled strategies.

You will lead strategy, presales, and solution design for flagship engagements with LATAM and global clients, shaping offerings and delivery standards. You will balance thought leadership with hands-on execution, helping close deals, develop proposals, and coach delivery teams while expanding relationships with enterprise

Qualifications

• 12+ years in digital marketing, marketing strategy or marketing consulting.
• 6+ years in client-facing consulting with senior decision-makers.
• Deep expertise across search, paid media, content, CRM and analytics.
• Strong presales and solution-design experience with proposals and SOWs.

Responsibilities

• Counsel CMOs and digital leaders on strategy spanning acquisition, retention and personalization.
• Lead presales, architect solutions and craft proposals, RFIs/RFPs, and SOWs.
• Develop service packages, frameworks, and reusable materials for proposals.
• Drive thought leadership through publishing, events, and webinars.
• Coordinate with delivery teams to ensure quality and renewals.

Skills

Marketing strategy

Presales

Solution design

Client-facing

Executive communication

AI in marketing

Tools

GA4

Looker Studio

Adobe Marketing Cloud

Salesforce Marketing Cloud

Semrush

Job description

We're on the hunt for a Director, Marketing Strategy Consulting to join our organization. Are you an experienced marketing strategist who thrives on converting tricky marketing problems into clear, compelling solutions? Do you enjoy counseling CMOs, driving the strategy behind flagship engagements and contributing to new business wins? If you've accumulated 12+ years in digital marketing and consulting, have a demonstrated history in presales and solution development, and speak both Spanish and English fluently, this role was built with you in mindAs Director, Marketing Strategy Consulting, you'll be recognized as a go-to expert spanning the entire digital marketing landscape, with particular strength in at least one specialty area and sharp insight into how AI, including AI search and GEO, is reshaping the field. You'll guide clients throughout LATAM and beyond, elevate the caliber of our delivery work, and help construct our service offeringsYou'll also team up with our growth and account leadership to craft and secure new business: driving discovery efforts, architecting solutions and taking ownership of the expert content found in proposals, RFIs, RFPs and SOWsIn this position, roughly two-thirds of your focus centers on subject matter leadership: counseling clients on marketing strategy, supervising delivery standards and developing our offerings. The remaining third is dedicated to presales and solution design. You'll operate in the space between a hands-on specialist and a Managing Director, Growth. You're the expert who helps close deals, while growth and account leads manage the pipeline and commercial side of thingsReady to influence how top brands scale in an AI-powered world? Submit your application today!ResponsibilitiesServe as a dependable marketing strategy consultant, guiding CMOs and digital leadership on strategy spanning customer acquisition, retention, loyalty, personalization and brand expansionApply comprehensive digital marketing knowledge covering search (SEO, GEO and paid), media, content, social, CRM and lifecycle, marketing automation, eCommerce, CRO and analyticsChampion AI within marketing by clarifying how AI search, generative content and AI-powered personalization are reshaping how brands connect with and convert customers, and what action clients should takeConduct marketing maturity evaluations spanning operating model, martech stack, data, content operations and measurement, converting results into prioritized action plansConstruct KPI frameworks, attribution models and marketing effectiveness methods linking marketing activity to tangible business resultsBridge strategy and execution by uniting specialists across search, media, CRM, content, data and martech into a single unified solutionDevelop service packages, assessment frameworks, accelerators, case studies and reusable proposal materialsDrive thought leadership efforts through publishing perspectives, speaking at industry events and webinars, and educating clients and peers on emerging marketing trendsEstablish quality benchmarks, review critical deliverables and coach consultants within the delivery teamCollaborate with client partners, account and delivery managers around target accounts, identifying ways to broaden scope within existing relationshipsRecognize opportunities surfacing from client signals, market shifts like AI in marketing, partner activity and assessment outcomes, converting them into fresh conversationsCultivate trusted relationships with CMOs and Heads of Digital, eCommerce, Brand, Growth and Customer Experience, maneuvering through complex enterprise structuresDrive discovery via workshops, stakeholder interviews, maturity assessments and quick-win audits or proofs of value that pave the way for larger engagementsEvaluate opportunities with rigor, weighing need, fit, budget, timing, stakeholder access and competitive landscape, delivering a clear go/no-go callCraft the solution by converting client challenges into a problem statement, approach, phasing, team structure, effort estimates, assumptions and success metricsTake ownership of expert content within proposals, RFIs, RFPs and SOWs, covering solution narratives, scope, deliverables, assumptions, dependencies and acceptance criteria, contributing credentials and pricing input alongside the commercial teamDeliver and defend the solution confidently during oral presentations, executive meetings and client presentations customized for each audienceTransition smoothly to the delivery team, remaining involved as a senior advisor, monitoring client satisfaction and driving renewals and extensionsMaintain an up-to-date pipeline within CRM, document win/loss insights, and convert successful strategies into repeatable growth tacticsRequirements12+ years of background in digital marketing, marketing strategy or marketing consulting, ideally gained within an agency, consultancy or marketing services organization6+ years spent in client-facing consulting positions, presenting and championing ideas to senior decision-makersComprehensive expertise spanning the digital marketing mix, covering search, paid media, content, social, CRM and lifecycle, marketing automation, CRO and analyticsNotable depth in at least one specialty area, such as SEO/GEO, performance media, CRM or marketing technologySolid understanding of how AI and LLMs are transforming search, content and customer engagementCommercial fluency in scoping, estimating and pricing structures such as retainer, fixed fee and time and materials, plus insight into how enterprise clients procure marketing servicesWorking familiarity with marketing and analytics platforms such as GA4, Looker Studio, Adobe or Salesforce Marketing Cloud, and Semrush or AhrefsDemonstrated history of boosting marketing outcomes, including acquisition, conversion, retention and revenue, for enterprise-level brandsDemonstrated presales and solution design background, having crafted and authored proposals, RFI/RFP responses and SOWs, and architected multi-disciplinary solutions resulting in deals won or accounts expandedCapacity to present proof of this work during interviews, such as anonymized proposals, solution designs, SOWs or pitch materials, alongside results achievedOutstanding storytelling, writing ability and executive presence, with skill in breaking down complex topics for non-specialist audiencesHighly self-directed and collaborative, comfortable generating momentum without relying on heavy processFluent in both Spanish and English (C1+ level), in writing and speechNice to havePortuguese fluency, useful for supporting Brazilian clientsPractical SEO/GEO background, including experience optimizing for AI answer enginesExposure to martech and DXP platforms such as Adobe, Salesforce, Contentful or commercetoolsExperience launching a new practice or service line from scratchSector expertise in areas such as retail, CPG, financial services or travelVisibility within the marketing community through talks, articles or published researchWe offerInternational projects with top brandsWork with global teams of highly skilled, diverse peersHealthcare benefitsEmployee financial programsPaid time off and sick leaveUpskilling, reskilling and certification coursesUnlimited access to the LinkedIn Learning library and 22,000+ coursesGlobal career opportunitiesVolunteer and community involvement opportunitiesEPAM Employee GroupsAward-winning culture recognized by Glassdoor, Newsweek and LinkedIn